万州港口集团港口物流发展策略研究

发布时间：2018-05-30 07:08

本文选题：万州港口集团 + 港口物流　；参考：《重庆交通大学》2013年硕士论文

【摘要】：在全球经济一体化发展趋势的促进下,现代物流业快速发展。港口作为综合运输体系的重要组成部分和现代物流活动的重要节点,其功能正由传统中转中心向综合物流中心角色转变,成为保持区域乃至全球竞争主导地位的重要战略依托。如何发挥港口区位优势、如何加强港口建设、如何拓展港口功能、如何带动区域经济发展等问题,已成为港口物流发展的重要问题。万州港口集团所辖港口码头,包括重庆三大主枢纽港区之一万州港区和五个重点港区之一奉节港区以及忠县、石柱、云阳、巫山、巫溪五个县级港区的主要码头,是重庆港的重要组成部分。各港口码头以自身良好的地理位置、交通区位优势和广阔的经济腹地为依托,已成为重庆建设长江上游航运中心的重要支撑。研究万州港口集团港口物流发展策略对于整合物流资源、发挥万州港口集团各港口码头的产业集群效果、提高港口物流服务水平、推动港口物流业发展以及促进区域经济快速发展具有重要的现实意义。因此,本文结合国内外有关港口物流研究和发展的现状,对万州港口集团港口物流发展策略进行了研究。首先,运用SWOT分析法对万州港口集团内部存在的优势、劣势和外部面临的机会、威胁进行了分析,得到了万州港口集团发展港口物流的SWOT矩阵。然后应用灰色预测模型、BP神经网络模型和回归分析预测模型,对万州港口集团货物吞吐量和集装箱吞吐量进行了预测,确立了万州港口集团的发展目标。最后结合万州港口集团港口物流发展现状和发展目标,从港口结构转型与功能升级、运营模式与品牌创新、作业流程再造与精细化管理、发展的融资渠道、信息化管理、战略联盟、人才培养、可持续发展等八个方面提出了万州港口集团港口物流发展的具体策略。
[Abstract]:Under the promotion of the global economic integration, the modern logistics industry develops rapidly. As an important part of the integrated transportation system and an important node of modern logistics activities, the function of the port is changing from the traditional transit center to the integrated logistics center, and has become an important strategic support to maintain the leading position of regional and even global competition. How to give full play to the advantages of port location, how to strengthen port construction, how to expand port function and how to promote regional economic development have become important problems in port logistics development. The port wharf under the jurisdiction of Wanzhou Port Group includes the main wharves in five county-level port areas of Chongqing, namely, 10, 000 state ports of Chongqing's three main hubs and one of the five key port areas, Fengjie Port and Zhongxian County, Shizhu, Yunyang, Wushan, and Wuxi. It is an important part of Chongqing Port. Depending on their favorable geographical location, transportation location and vast economic hinterland, each port and wharf has become an important support for Chongqing to build a shipping center in the upper reaches of the Yangtze River. This paper studies the port logistics development strategy of Wanzhou Port Group for integrating logistics resources, giving full play to the effect of industrial cluster of port terminals of Wanzhou Port Group, and improving the service level of port logistics. It is of great practical significance to promote the development of port logistics industry and the rapid development of regional economy. Therefore, this paper studies the port logistics development strategy of Wanzhou Port Group combined with the current situation of port logistics research and development at home and abroad. Firstly, this paper analyzes the advantages, disadvantages, opportunities and threats of Wanzhou Port Group by using SWOT analysis method, and obtains the SWOT matrix of Wanzhou Port Group to develop port logistics. Then the grey forecasting model, BP neural network model and regression analysis forecasting model are used to predict the cargo throughput and container throughput of Wanzhou Port Group, and the development goal of Wanzhou Port Group is established. Finally, combined with the current situation and development goals of port logistics of Wanzhou Port Group, from the port structure transformation and function upgrading, operation mode and brand innovation, business process reengineering and fine management, development of financing channels, information management. Eight aspects of strategic alliance, talent training and sustainable development are put forward for the port logistics development of Wanzhou Port Group.
【学位授予单位】：重庆交通大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F552;F259.2

【参考文献】