分享经济模式下基于TRIZ理论的服务创新
发布时间：2018-10-17 21:11
【摘要】：新兴的分享经济商业模式引发了有待研究的许多新问题。本文基于服务科学角度,运用服务蓝图法描述分享经济服务流程,引入发明问题解决理论TRIZ,将技术参数和创新原理等理论与服务领域进行适配,尝试利用服务冲突矩阵来解决服务管理问题,通过改进服务流程以实现服务创新。本文创新地集成服务蓝图与TRIZ理论并研究其在服务设计中的适用性,提出分享经济模式下的服务创新理论框架,以Uber在中国本土化进程中的服务冲突解决为案例,详细描述了本框架的步骤内容,并证实其可行性。本文提出的基于TRIZ理论和服务蓝图法的服务创新框架,为促进新兴商业模式的服务设计以及服务领域的问题解决从而实现服务创新提供新的思路。
[Abstract]:The emerging business model of sharing economy raises many new questions to be studied. Based on the view of service science, this paper uses the method of service blueprint to describe the service flow of sharing economy, and introduces the theory of problem solving of invention (TRIZ,) to adapt the theory of technology parameter and innovation principle to the field of service. Service conflict matrix is used to solve service management problem and service innovation is realized by improving service flow. This paper innovatively integrates the service blueprint and TRIZ theory and studies its applicability in service design, and puts forward the service innovation theory framework under the sharing economy model, taking the service conflict resolution of Uber in the process of localization in China as a case study. The steps of this framework are described in detail, and its feasibility is verified. This paper presents a framework of service innovation based on TRIZ theory and service blueprint method, which provides a new way to promote the service design of new business model and to solve the problems in service field so as to realize service innovation.
【作者单位】： 华南理工大学经济与贸易学院;
【基金】：国家社会科学基金项目(16BGL190)资助
【分类号】：F571;F713.36
本文编号：2277986
[Abstract]:The emerging business model of sharing economy raises many new questions to be studied. Based on the view of service science, this paper uses the method of service blueprint to describe the service flow of sharing economy, and introduces the theory of problem solving of invention (TRIZ,) to adapt the theory of technology parameter and innovation principle to the field of service. Service conflict matrix is used to solve service management problem and service innovation is realized by improving service flow. This paper innovatively integrates the service blueprint and TRIZ theory and studies its applicability in service design, and puts forward the service innovation theory framework under the sharing economy model, taking the service conflict resolution of Uber in the process of localization in China as a case study. The steps of this framework are described in detail, and its feasibility is verified. This paper presents a framework of service innovation based on TRIZ theory and service blueprint method, which provides a new way to promote the service design of new business model and to solve the problems in service field so as to realize service innovation.
【作者单位】： 华南理工大学经济与贸易学院;
【基金】：国家社会科学基金项目(16BGL190)资助
【分类号】：F571;F713.36
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