我国航运软实力评价研究

发布时间：2018-11-10 20:10

【摘要】：我国港口吞吐量、船队规模、造船吨位在全世界己名列前茅,毫无疑问,我国已经步入了航运大国的行列,但是我国航运还不是航运和海洋强国,也没有世界公认的国际航运中心。究其原因,主要是因为我国的航运政策、航运服务、航运文化等航运软实力疲软。航运软实力是航运业的核心竞争力,它能产生比硬实力更大的影响。因此,提升我国航运软实力是把我国建设成航运强国的必经之路。自美国的约瑟夫·奈提出软实力的概念之后,世界各国关于软实力的研究便逐渐开展起来,软实力是一种核心竞争力的思想已被广泛接受。但是,航运软实力的研究还很少,目前的研究基本处在概念介绍的阶段,航运软实力的具体构成要素和评价领域仍处于空白,对航运软实力进行深入研究就更显得意义重大。基于以上背景,本文从航运软实力的概念入手,提炼出了航运软实力的6个主要要素和12个具体要素,明确了航运软实力的界限和范围。然后采用赫伯特·西蒙的“目标一手段分析法”,通过层层递推分析,构建了航运软实力的评价指标体系,包括6个一级指标,12个二级指标和144个三级指标,为航运软实力的评价奠定了基础。针对航运软实力评价指标难以量化的特点,本文建立了层次分析法和模糊综合评价法相结合的AHP模糊综合评价模型,为航运软实力的评价提供了依据。文章通过将定性和定量相结合的评价方法,对中国、英国、美国、荷兰、德国、比利时、新加坡、日本、韩国这九国的航运软实力进行了评价,得出了它们分别所处的等级,最后,根据评价结果针对性地给出了提升我国航运软实力的策略。
[Abstract]:China's port throughput, fleet size and shipbuilding tonnage are among the highest in the world. There is no doubt that China has entered the ranks of a shipping power, but China's shipping is not yet a shipping and marine power. There is no recognized international shipping center. The main reason is that China's shipping policy, shipping services, shipping culture and other shipping soft power is weak. Shipping soft power is the core competitiveness of shipping industry, it can produce more influence than hard power. Therefore, enhancing China's shipping soft power is the only way to build our country into a shipping power. Since Joseph Nye of the United States put forward the concept of soft power, the research on soft power has been gradually carried out all over the world, and the idea that soft power is a core competence has been widely accepted. However, the research of shipping soft power is still few, the current research is basically in the stage of concept introduction, and the specific components and evaluation fields of the shipping soft power are still blank, so it is of great significance to further study the shipping soft power. Based on the above background, this paper begins with the concept of shipping soft power, abstracts 6 main elements and 12 specific elements of shipping soft power, and clarifies the limits and scope of shipping soft power. Then, by using Herbert Simon's "Target-means Analysis method", the evaluation index system of shipping soft power is constructed, which includes 6 first class indexes, 12 second class indexes and 144 third class indexes through layer upon layer recursive analysis. It lays a foundation for the evaluation of shipping soft power. In view of the characteristics that the evaluation index of shipping soft power is difficult to quantify, this paper establishes a fuzzy comprehensive evaluation model of AHP combined with analytic hierarchy process and fuzzy comprehensive evaluation method, which provides the basis for the evaluation of shipping soft power. This paper evaluates the shipping soft power of nine countries, namely, China, Britain, the United States, the Netherlands, Germany, Belgium, Singapore, Japan and South Korea, by combining qualitative and quantitative evaluation methods. Finally, according to the evaluation results, the strategy of improving China's shipping soft power is given.
【学位授予单位】：大连海事大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F552.3

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