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铁路局物流企业拓展全程物流的发展模式研究

发布时间:2019-05-23 21:09
【摘要】:随着我国国民经济的持续快速发展、社会市场的全面对外开放,运输与物流服务需求不断增加,客户对物流服务品质的要求日益提高,物流需求多样化、个性化的趋势明显。同时,各种运输方式发展迅猛,导致市场竞争日趋激烈。在我国转变经济发展方式的新形势下,为了加快适应现代物流的发展要求,更好地满足人民群众对铁路货物运输的新需求,铁路必须转变传统的货运发展方式,创新经营理念,拓展经营领域,改进经营方式,主动延伸货运服务链,加快实现由单一的货物承运向全程的物流服务转变,拓展铁路的发展空间和市场空间。铁路局物流企业作为铁路系统的重要组成部分,是发展铁路物流,加快构建“门到门”物流服务体系的核心力量,但目前铁路局物流企业全程物流的发展大多还处起步阶段,其单一的仓储、运输功能难以构建“门到门”的服务体系,因此,研究铁路局物流企业拓展全程物流服务的发展模式,不但能够满足客户对铁路当前多样化、个性化的服务需求,提高铁路货运的市场竞争力,而且在铁路推进多元化经营战略的宏观背景下,有利于把握铁路货运改革的主攻方向,转变铁路货运发展方式,延伸货运服务链条,不断实现经济效益的增长和社会效益的提升,具有深远的战略意义和重要的现实意义。 本论文在铁道部相关科研项目研究基础上,通过现状梳理、成果借鉴、总结分析,从以下几方面对铁路局物流企业拓展全程物流的发展模式进行了研究和探讨。 (1)对国内外典型企业全程物流的发展现状,以及我国铁路局物流企业经营现状和存在问题进行了分析,阐述了铁路局物流企业拓展全程物流的内涵及特征,并对其必要性进行探讨。 (2)从铁路局物流企业全程物流的运作关联部门、运作方式、运作业务三个方面对铁路局物流企业拓展全程物流发展模式的框架进行设计,从市场的角度分析了铁路局物流企业拓展全程物流的市场需求特点,以及路内外企业与铁路局物流企业的竞合关系,明确其目标市场定位的主要货物品类及客户群。 (3)针对跨局全程物流的开展和运作,提出铁路局物流企业拓展全程物流的三种基本发展模式,即构建铁路物流虚拟联盟、组建区域性铁路物流集团、组建全国性铁路物流集团。以层次分析法、模糊综合评判法为基本原理,建立了影响铁路局物流企业全程物流发展模式选择的4大类12项指标组成的全程物流发展模式选择评价指标体系,对铁路局物流企业拓展全程物流的发展模式进行了选择分析,提出铁路局物流企业拓展全程物流的实施策略和保障措施。
[Abstract]:With the sustained and rapid development of our national economy and the comprehensive opening of the social market to the outside world, the demand for transportation and logistics services is increasing, the customers' requirements for logistics service quality are increasing day by day, the logistics demand is diversified, and the trend of individualization is obvious. At the same time, the rapid development of various modes of transport, resulting in increasingly fierce market competition. Under the new situation of changing the mode of economic development in our country, in order to speed up the development of modern logistics and better meet the new needs of the people for railway freight transportation, the railway must change the traditional mode of freight development and innovate the management concept. Expand the management field, improve the management mode, actively extend the freight service chain, speed up the transformation from a single cargo carrier to the whole logistics service, and expand the development space and market space of the railway. As an important part of railway system, railway bureau logistics enterprises are the core force to develop railway logistics and speed up the construction of "door-to-door" logistics service system, but at present, most of the development of railway bureau logistics enterprises is still in its infancy. Its single warehousing and transportation function is difficult to construct a "door-to-door" service system. Therefore, the study of the development mode of the railway bureau logistics enterprises to expand the whole process of logistics service can not only meet the current diversification of the railway. Individualized service demand, improve the market competitiveness of railway freight transportation, and under the macro background of railway diversification strategy, it is beneficial to grasp the main attack direction of railway freight transport reform and change the development mode of railway freight transportation. It is of far-reaching strategic and practical significance to extend the freight service chain and continuously realize the growth of economic benefits and the promotion of social benefits. On the basis of the research of the relevant scientific research projects of the Ministry of Railways, this paper studies and discusses the development mode of expanding the whole logistics of railway bureau logistics enterprises from the following aspects through combing the present situation, drawing lessons from the achievements, summing up and analyzing. The main contents are as follows: (1) the present situation of the development of the whole process logistics of typical enterprises at home and abroad, as well as the present situation and existing problems of the logistics enterprises of the Railway Bureau of our country are analyzed, and the connotation and characteristics of expanding the whole process logistics of the logistics enterprises of the Railway Bureau are expounded. And its necessity is discussed. (2) the framework of expanding the whole logistics development mode of railway bureau logistics enterprises is designed from three aspects: the operation related department, the operation mode and the operation business of the whole logistics enterprise of the railway bureau logistics enterprise. From the market point of view, this paper analyzes the characteristics of the market demand of the railway bureau logistics enterprises to expand the whole logistics, as well as the competitive relationship between the internal and external enterprises and the railway bureau logistics enterprises, and clarifies the main goods categories and customer groups of their target market positioning. (3) in view of the development and operation of the whole process logistics between the railway bureau, this paper puts forward three basic development modes for the logistics enterprises of the railway bureau to expand the whole process logistics, that is, to construct the virtual alliance of railway logistics and form a regional railway logistics group. Set up a national railway logistics group. Based on the analytic hierarchy process (AHP) and fuzzy comprehensive evaluation method, the evaluation index system of the whole logistics development mode selection is established, which is composed of four categories and 12 indexes that affect the choice of the whole process logistics development mode of the railway bureau logistics enterprises. This paper selects and analyzes the development mode of the whole process logistics of the railway bureau logistics enterprises, and puts forward the implementation strategies and safeguard measures of the railway bureau logistics enterprises expanding the whole process logistics.
【学位授予单位】:北京交通大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F532.6;U294.1

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