成本管理在无人岛屿旅游项目开发中的应用

发布时间：2017-12-31 04:37

本文关键词：成本管理在无人岛屿旅游项目开发中的应用　出处：《浙江大学》2012年硕士论文　论文类型：学位论文

【摘要】：随着我国社会经济的不断发展,我国旅游行业近年持续火爆。无人岛屿由于其天然具备的自然条件优势,具备非常丰富的旅游资源,也受到诸多旅游爱好者的青睐。近年来,随着我国相关政策的逐步放开,一些靠近黄金海岸的无人岛屿的开发已经是如火如荼,俨然成为了旅游项目开发的一个新的亮点。但是,无人岛屿旅游项目的开发与其他的旅游项目开发相比具有较多的特殊性,其成本一般相对较高,同时其风险也相对较大,如果对项目开发的成本管理存在不足,很有可能造成项目开发的成本过高,难以实现盈利,甚至直接导致项目的失败。因此,加强无人岛屿旅游项目开发过程中的项目成本管理至关重要。文章首先对当前国内外关于项目成本管理以及无人岛屿旅游项目开发的相关研究现状进行了分析,在此基础上,对无人岛屿旅游项目开发中的成本控制要点以及项目成本控制的理论基础进行了探讨。然后,文章以XX岛屿的旅游项目开发为例,通过构建模糊综合评价模型,对其当前的项目成本控制进行了分析,总结出了其存在的不足,并有针对性的提出了改进建议和相关的对策。希望本文的研究能够有助于我们更好的对无人岛屿旅游项目开发中进行更好的项目成本管理,促进我国无人岛屿旅游资源的有效开发。
[Abstract]:With the continuous development of China's economy, China's tourism industry in recent years continued unpopular. Because of its natural uninhabited islands have natural advantages, has very rich tourism resources, but also by many travel enthusiasts of all ages. In recent years, with China's relevant policies gradually liberalized, the development of some of the uninhabited islands near the Gold Coast is like a raging fire, has become a new bright spot of tourism development. However, compared with the particularity of uninhabited islands tourism project development and other tourism project development has more, the cost is relatively high, but the risk is relatively large, if the cost management of project development problems, is likely to lead project development costs too high, it is difficult to achieve profitability, even lead to the failure of the project. Therefore, to strengthen the unmanned island tourism project development process Cost management is of vital importance.
This paper first analyzes the current domestic and foreign project cost management as well as the uninhabited islands tourism project development and related research situation, on this basis, to control the development of uninhabited islands tourism project cost points and project cost control theory is discussed. Then, based on the XX island tourism project development as an example by constructing fuzzy comprehensive evaluation model of the current project cost control are analyzed, summed up its shortcomings, and puts forward relevant improvement suggestions and countermeasures. I hope this study can help us better for better project cost management on the development of uninhabited islands tourism project to promote the effective development of uninhabited islands, the tourism resources in China.

【学位授予单位】：浙江大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：F592.7

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