产业融合背景下辽宁乡村旅游的发展策略研究

发布时间：2018-01-10 11:31

本文关键词：产业融合背景下辽宁乡村旅游的发展策略研究　出处：《渤海大学》2015年硕士论文　论文类型：学位论文

【摘要】：改革开放以来,我国政府一直积极引导和支持乡村旅游发展,并取得了显著成效。乡村旅游已成为我国旅游业的重要组成部分。辽宁省是我国典型的东北老工业基地,乡村旅游发展对于促进辽宁省产业结构优化升级和社会经济振兴发展、城镇化和全面建成小康社会具有极其重要的作用。本文以当前产业融合为背景通过实地考察、问卷调查、文献分析以及借助SPSS统计分析软件等方法分析了辽宁乡村旅游的发展态势和游客信息,探究了产业融合给辽宁乡村旅游带来的机遇和挑战,并提出了促进辽宁乡村旅游发展的对策建议。全文共分五个部分。第一部分包括第一章和第二章,主要是相关理论基础和研究进展的综述,具体介绍了本文研究背景、研究意义、研究方法、研究思路以及国内外有关乡村旅游和产业融合的研究进展和乡村旅游、产业融合的基本概念以及相关的基础理论。第二部分为第三、四章节,在分析辽宁省乡村旅游发展概况的基础上,总结了政府主导型、企业主导型、村委会主导型和村民自发型四种典型辽宁乡村旅游发展模式,概括出资源特色明显、季节性突出、各地差距显著和个体农户经营为主的特点,并进一步指出了辽宁省乡村旅游发展的产业融合趋势。本部分还以游客问卷调查为基础分析了游客对辽宁乡村旅游上述发展情况的认知和评价。第三部分为第五章内容,结合实地调研和访谈情况,重点分析了产业融合背景下辽宁省乡村旅游发展面临的机遇和挑战。第四部分为第六章内容,提出了促进辽宁乡村旅游发展的策略与建议。第五部分为本文总结和展望。在新形势下,把握产业融合的机遇,根据辽宁省的实际情况和各地基础条件,深入研究辽宁乡村旅游发展的问题,对于辽宁社会经济全面发展具有重要的现实意义和理论价值。
[Abstract]:Since the reform and opening up, the Chinese government has been actively guide and support the development of rural tourism, and has made remarkable achievements. Rural tourism has become an important component of China's tourism industry. Liaoning province is a typical old industrial base of Northeast China, the development of rural tourism in Liaoning province to promote the upgrading of the industrial structure and the economic and social development. Urbanization and building a well-off society has a very important role. Based on the current industrial integration through on-the-spot investigation, the background questionnaire, literature analysis and using SPSS statistical analysis software to analyze the development situation of Liaoning rural tourism and tourist information, explore Liaoning rural tourism industry convergence to the challenges and opportunities, and put forward the countermeasures and suggestions of promoting the development of rural tourism in Liaoning. The paper is divided into five parts. The first part includes the first chapter and the second chapter is the main phase Review related theories and research progress, introduces the research background, research significance, research methods, research ideas as well as the domestic and foreign related research and progress of rural tourism and rural tourism industry convergence, industry convergence of the basic concepts and relevant theories. The second part is the third, fourth chapter, based on the analysis of the development of rural tourism in Liaoning Province, summed up the government leading, enterprise dominant, dominant village and villagers from the hair of four typical rural tourism development model in Liaoning, summed up the resources characteristics, seasonal prominent characteristics around the gap significantly and individual farmers operating mainly, and further pointed out that the development of rural tourism in Liaoning province the trend of industry convergence. This part also takes the questionnaires are analyzed based on the tourists' perception of Liaoning rural tourism development and evaluation. The third part For the fifth chapter, combined with field research and interviews, analyzes the facing rural tourism development of Liaoning Province under the background of industry convergence opportunities and challenges. The fourth part is the sixth chapter, puts forward some strategies and suggestions to promote the development of rural tourism in Liaoning. The fifth part is the summary and outlook. In the new situation, grasp the industrial integration opportunities, according to the actual situation in Liaoning province and around the basic conditions, in-depth study of rural tourism development in Liaoning, which has important practical significance and theoretical value of Liaoning social economic development.

【学位授予单位】：渤海大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F327;F592.7

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