从模因论分析西方节日盛行及对大学生的影响

发布时间：2018-06-01 10:39

本文选题：模因论 + 西方节日　；参考：《西安工业大学》2012年硕士论文

【摘要】：本文以模因论为理论依据,通过模因的定义,模因与文化传播的关系、传播方式及其结果来阐释西方节日在中国尤其是在大学校园的盛行,同时对学生进行问卷调查和访谈并对所获得调研数据进行定量分析和定性描述,进一步探求中国大学生对西方节日的真实态度及外国节日文化对大学生带来的影响,以期使教育工作者在授课过程中加强对学生节日文化内涵的教育,同时提高国人的文化遗产保护意识。本文以西安工业大学两百名学生为研究对象,受试对象涵盖各年级文理科本科生和研究生。首先通过先导性问卷对所研究问题的合理性进行检验,在此基础上加以改进和完善形成了最终的正式问卷,然后对所收集数据进行定量分析和定性描述,探析大学生对西方节日的真实态度和西方节日对大学生带来的影响；其次通过对十名受试学生进一步进行访谈,从而证实问卷调查所反映的结果。通过对以上问卷调查和访谈的数据进行定量和定性分析,本文得出绝大多数中国大学生对一些主要的西方节日持接受态度,这些节日对大学生也带来了一定影响,他们在一定程度上影响着学生的传统文化观、消费观和人际关系。从积极意义上讲,对西方节日的接受态度易于促进中西方文化交流,增进人际关系,丰富大学生活,同时也为商家带来了更多机遇。但是它带给大学生更多的是负面影响：对西方节日的热衷导致学生对传统节日文化的缺失；用于支出在西方节日上的花费无疑加重了大学生的负担；对西方节日的盲从会影响学生对传统文化的兴趣,不利于弘扬民族传统优秀节日文化。最后,基于以上影响因素分析,本文呼吁提高节日文化内涵教育,同时以期唤醒民族文化遗产保护意识。
[Abstract]:Based on the theory of memetics, this paper explains the prevalence of western festivals in China, especially on university campuses, through the definition of memes, the relationship between memes and cultural communication, the way of communication and their results. At the same time, a questionnaire survey and interviews are conducted, and quantitative analysis and qualitative description of the data obtained are carried out to further explore the true attitude of Chinese college students towards western festivals and the impact of foreign festival culture on college students. The purpose of this paper is to strengthen the education of the students' holiday culture connotation in the course of teaching and at the same time to raise the awareness of protecting the cultural heritage of the Chinese people. In this paper, 200 students of Xi'an University of Technology are included in this study. First of all, the rationality of the studied questions is tested by the pilot questionnaire, and then the final formal questionnaire is formed by improving and perfecting the questionnaire, and then the quantitative analysis and qualitative description of the collected data are carried out. This paper probes into the true attitude of college students towards western festivals and the influence of western festivals on college students. Secondly, through further interviews with ten students, the results reflected in the questionnaire survey are confirmed. Based on the quantitative and qualitative analysis of the data from the questionnaire survey and interviews, this paper concludes that the majority of Chinese college students are receptive to some major western festivals, which also have a certain impact on college students. To some extent, they affect students' traditional cultural view, consumption view and interpersonal relationship. In a positive sense, the acceptance of western festivals is easy to promote cultural exchanges between China and the West, enhance interpersonal relations, enrich university life, but also bring more opportunities for businesses. However, it brings more negative effects to college students: the enthusiasm for western festivals leads to the absence of traditional festival culture, and the expenditure on western festivals undoubtedly increases the burden on college students. Blind adherence to western festivals will affect students' interest in traditional culture and is not conducive to carrying forward national traditional excellent festival culture. Finally, based on the analysis of the above factors, this paper calls for raising the education of festival culture connotation and arousing the consciousness of protecting the national cultural heritage.
【学位授予单位】：西安工业大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：K891

【参考文献】