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山西省医疗旅游发展对策研究

发布时间:2018-06-03 02:16

  本文选题:山西省 + 医疗旅游 ; 参考:《山西师范大学》2012年硕士论文


【摘要】:医疗旅游是医疗行业和旅游行业强强联合的产物,是现代社会最具发展潜力的行业之一。目前,国外医疗旅游业的发展已经有了一定的规模,我国的医疗旅游还处于初级发展阶段,山西省的医疗旅游业更是尚未开发,论文通过对医疗旅游基础理论知识的梳理,分析了国内外医疗旅游发展的现状及山西省发展医疗旅游业的优劣势,并在此基础上,提出了山西省开发医疗旅游产品、发展医疗旅游业的合理对策建议。论文的主要内容如下: (1)叙述了论文的选题背景与研究意义,了解了国内外对医疗旅游的研究现状,介绍了研究内容与研究方法,,制定出了论文的整体框架。主要从以下三个方面论述了论文的研究背景:一是国际医疗旅游研究进展;二是医疗旅游能够蓬勃发展的三个因素;三是中国有丰富的医疗资源和旅游资源且医疗旅游已在国内初步开展。 (2)对医疗旅游做了综合的介绍,首先对其内涵和要求做了阐述;其次,介绍了医疗旅游的类型及影响。医疗旅游的类型一般分为治疗整形类和休闲保健类。具有地域性、保健性、经济实惠性等特点。一般流程是:前期准备——实施过程——后期服务。并对其积极影响和消极影响分别作了分析。 (3)对国内外医疗旅游发展现状做了研究,对印度、泰国、新加坡、马来西亚、港台、北京、海南、咸阳等国内外医疗旅游业发达的地区做了详细的分析,在此基础上探讨了山西省开展医疗旅游的动因、优势和劣势。 (4)提出了山西省开展医疗旅游的线路和对策建议。通过分析公众对医疗旅游需求层次和山西省医疗旅游资源,对山西省开展医疗旅游进行市场定位和线路设计,最后提出合理的建议和对策:提高医疗旅游的社会认知度;政府给予大力支持;完善各种保障设施,提高医疗技术与服务;加强医疗旅游人才培养;规范医疗旅游业的发展。 (5)对论文进行了分析总结。
[Abstract]:Medical tourism is the result of strong combination of medical industry and tourism industry, and is one of the most potential industries in modern society. At present, the development of medical tourism abroad has a certain scale, the medical tourism of our country is still in the primary stage of development, the medical tourism of Shanxi Province has not been developed, the paper combs the basic theory knowledge of medical tourism. This paper analyzes the present situation of medical tourism development at home and abroad and the advantages and disadvantages of developing medical tourism industry in Shanxi Province, and puts forward reasonable countermeasures and suggestions for developing medical tourism products and medical tourism industry in Shanxi Province. The main contents of the thesis are as follows: 1) the background and significance of the thesis are described, the present research situation of medical tourism at home and abroad is understood, the research contents and research methods are introduced, and the overall framework of the thesis is worked out. This paper mainly discusses the research background from the following three aspects: first, the research progress of international medical tourism; second, the three factors that medical tourism can flourish; Third, China has abundant medical resources and tourism resources, and medical tourism has been initially developed in China. 2) the comprehensive introduction of medical tourism is given, the connotation and requirements of medical tourism are expounded, and the types and effects of medical tourism are introduced. The types of medical tourism are generally divided into therapeutic plastic surgery and leisure health care. With regional, health care, economic benefits and other characteristics. The general process is: pre-preparation-implementation process-late service. The positive and negative effects are analyzed respectively. The current situation of medical tourism development at home and abroad has been studied, and a detailed analysis has been made of India, Thailand, Singapore, Malaysia, Hong Kong and Taiwan, Beijing, Hainan, Xianyang and other areas with developed medical tourism at home and abroad. On this basis, the motivation, advantages and disadvantages of developing medical tourism in Shanxi Province are discussed. Finally, the author puts forward the route and countermeasures of developing medical tourism in Shanxi Province. By analyzing the level of public demand for medical tourism and the resources of medical tourism in Shanxi Province, the market orientation and route design of medical tourism in Shanxi Province are carried out. Finally, reasonable suggestions and countermeasures are put forward: to improve the social cognition of medical tourism; The government has given great support; improved various security facilities, improved medical technology and services; strengthened the training of medical tourism personnel; standardized the development of medical tourism. 5) the paper is analyzed and summarized.
【学位授予单位】:山西师范大学
【学位级别】:硕士
【学位授予年份】:2012
【分类号】:R197.1;F592.7

【引证文献】

相关期刊论文 前1条

1 张文菊;;我国医疗旅游研究综述——基于文献计量分析的研究视角[J];河北旅游职业学院学报;2013年03期



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