吉林省延边州朝鲜族民俗旅游产品创新研究
发布时间:2018-06-03 18:52
本文选题:吉林省延边州 + 朝鲜族 ; 参考:《广西大学》2013年硕士论文
【摘要】:吉林省作为东北老工业基础之一正处于产业结构调整、经济转型时期,提高居民生活水平是其当前主要的工作任务之一。居民生活水平提高不仅仅是提高其经济收入,同时还要满足居民日益增长的精神文化生活需求,党的十八大报告中也将“丰富人民精神文化生活”作为今后重要的工作内容提出。旅游业作为第三产业中的翘楚,受到正处于发展经济、转型经济时期的各地政府的青睐,吉林省也将发展旅游业作为经济转型、提高居民生活质量的主攻方面。当前文化旅游盛行,民俗旅游作为最具代表性的文化旅游备受各地政府推崇,吉林省就把发展延边朝鲜族民俗旅游作为发展旅游业的拳头产品推出的。 吉林省延边州拥有丰富的朝鲜族民俗旅游资源,民俗旅游成为政府发展旅游业的主打产品,但随着旅游市场竞争压力不断加大,旅游者旅游需求不断变化的今天,其朝鲜族民俗旅游产品存在民俗文化氛围不足、规划混乱无序、娱乐项目和旅游纪念品开发滞后等问题,急需对朝鲜族民俗旅游产品进行创新。本文在对国内外民俗旅游研究的基础上,以产品创新内涵、方式为理论指导,借鉴俄国工程师根里希·阿尔特舒勒的五种创新模式,在充分分析延边州朝鲜族民俗旅游产品创新的可行性,对延边州朝鲜族民俗旅游产品创新战略选择,找到符合延边州州情的朝鲜族民俗旅游产品创新模式。希望本文能对朝鲜族民俗旅游产品创新做出一份努力。
[Abstract]:Jilin Province, as one of the old industrial bases in Northeast China, is in the process of industrial structure adjustment. In the period of economic transformation, it is one of the main tasks for Jilin Province to improve the living standard of its residents. The improvement of the living standards of the residents is not only to increase their economic income, but also to meet the growing spiritual and cultural needs of the residents. "enriching the people's spiritual and cultural life" is also put forward in the report of the 18th National Congress of the Communist Party of China. As the leader of the tertiary industry, tourism is favored by the local governments in the period of economic development and transition. Jilin Province also regards the development of tourism as the main aspect of economic transformation to improve the quality of life of residents. At present, cultural tourism is prevailing, folklore tourism as the most representative cultural tourism is highly respected by the local governments, Jilin Province put forward the development of Yanbian Korean folk tourism as the leading product of tourism development. Yanbian Prefecture of Jilin Province has abundant Korean folk tourism resources, folklore tourism has become the main product of the government to develop tourism, but with the increasing competition pressure in the tourism market, tourist tourism demand is constantly changing today. The Korean folk tourism products have some problems, such as lack of folk culture atmosphere, disorder of planning, lagged development of entertainment items and tourist souvenirs, etc. It is urgent to innovate Korean folk tourism products. Based on the study of folklore tourism at home and abroad and guided by the connotation and mode of product innovation, this paper draws lessons from the five innovative models of Russian engineer Genrich Altschuler. In the full analysis of Yanbian Prefecture Korean folk tourism product innovation feasibility, Yanbian Korean folk tourism product innovation strategy choice, to find the Yanbian state of Korean folk tourism product innovation model. Hope this article can make an effort to the Korean folk tourism product innovation.
【学位授予单位】:广西大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F592.7
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