延边州冬季旅游产品开发研究

发布时间：2018-07-01 14:18

本文选题：冰雪旅游 + 发展现状　；参考：《延边大学》2013年硕士论文

【摘要】：冬季旅游是一项风靡全球的深受广大旅游爱好者喜爱的综合旅游项目,是集比赛、健身、休闲、娱乐、欣赏等多种功能于一体的旅游活动,在欧洲、北美等发达国家集地区开展的更是如火如荼,冬季旅游项目不仅增强了国民的身体健康水平,愉悦了国民的身心,还提高了国民的生活质量。随之而来,冬季旅游业成为旅游业中的一个重要分支,同时冬季旅游业给当地带来了相当可观的经济收入。伴随着冬季旅游竞争的不断加剧,延边朝鲜族自治州是东北新兴的热点旅游地区,是集自然、多样性、神奇性和特异性于一身的“名山、民俗、边境、冰雪”四大特色旅游资源,魅力无限,远近闻名。冰雪与大山相依,冰雪与温泉相伴,冰雪与朝鲜族民俗相融,构成了延边朝鲜族自治州独具特色的冰雪组合风景线,得天独厚的地理条件和冰雪资源优势也使得延边朝鲜族自治州成为了冬季旅游最理想的旅游目的地之一。延边朝鲜族自治州将把旅游业作为支柱产业加以培育和发展,以打造冬季旅游知名品牌的目标,通过大力开发冬季旅游打造东北亚具有较高知名度的国际旅游目的地。本文以市场学、旅游学等相关学科作为理论起初,以延边朝鲜族自治州的冬季旅游开发现状为研究对象,通过对相关资料的搜集、整理,结果所学理论及千人研究成果,对延边朝鲜族自治州冬季旅游发展的现状进行深入探讨,找出延边朝鲜族自治州冰雪旅游项目中存在的问题,究其原因,探寻促进延边朝鲜族自治州冰雪旅游进一步发展。
[Abstract]:Winter tourism is one of the most popular comprehensive tourism projects, which is popular with tourism enthusiasts all over the world. It is a tourism activity with many functions, such as competition, fitness, leisure, entertainment, appreciation and so on. In Europe, North America and other developed countries are developing in full swing, winter tourism projects not only enhance the health of the people, happy the people's body and mind, but also improve the quality of life of the people. As a result, winter tourism has become an important branch of tourism, and winter tourism has brought considerable economic income to the local people. With the increasing competition of tourism in winter, Yanbian Korean Autonomous Prefecture is a new hot tourist area in Northeast China. It is a "famous mountain, folk custom, border area" which integrates nature, diversity, wonder and specificity. Ice and snow "four characteristics of tourism resources, charm unlimited, famous far and near." The ice and snow depend on the mountains, the ice and snow accompany with the hot springs, and the snow and ice blend with the Korean folk customs, which constitute the unique ice and snow combination scenery of Yanbian Korean Autonomous Prefecture. The unique geographical conditions and the advantages of ice and snow resources also make Yanbian Korean Autonomous Prefecture one of the most ideal tourist destinations in winter. Yanbian Korean Autonomous Prefecture will cultivate and develop tourism as a pillar industry in order to create a well-known tourism brand in winter and build a well-known international tourism destination in Northeast Asia by vigorously developing winter tourism. This article takes the marketing, tourism and other related disciplines as the theory at first, taking the current situation of tourism development in Yanbian Korean Autonomous Prefecture as the research object, through the collection and collation of the relevant information, results the theory and the research results of thousands of people. The present situation of winter tourism development in Yanbian Korean Autonomous Prefecture is discussed, the problems existing in snow and ice tourism projects in Yanbian Korean Autonomous Prefecture are found out, the reasons are investigated, and the further development of snow and ice tourism in Yanbian Korean Autonomous Prefecture is explored.
【学位授予单位】：延边大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F592.7;F723

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