吉林省旅游节庆发展研究

发布时间：2018-07-29 08:55

【摘要】：20世纪80年代，旅游节庆在我国产生。90年代以来，全国各地积极举办形式多样、内容丰富的旅游节庆活动，虽然旅游节庆的数量猛增，但在实际的发展中却存在着很多的问题，导致很多旅游节庆昙花一现。吉林省旅游节庆开始于80年代末90年代初，经过二十几年的发展，现有30多个较有影响力的旅游节庆活动，但整体上却缺乏竞争力，而理论研究又相对滞后，不能较好的指导实践操作。因此本文以吉林省旅游节庆发展研究为题，系统深入的探讨旅游节庆基础理论及吉林省旅游节庆发展状况。本文分为五大部分。第一部分，介绍了研究背景，，研究目标及意义，研究重点及难点和研究方法，并重点对国内外研究文献进行了分析和总结。第二部分，探讨分析旅游节庆相关概念，梳理了旅游节庆相关概念理论间的关系，其中着重对旅游节庆的特点及分类进行总结。第三部分，以吉林省150个旅游节庆为研究样本，从空间、时间、类型及获奖情况方面以图表的形式客观分析，将其特色辅以实际案例概括，并提出吉林省旅游节庆在发展中存在的问题。第四部分，以知名度、节庆类型，举办时间为依据，选取吉林省发展较为成功的长春冰雪旅游节和长春消夏节作为实证研究的典型，总结发展经验。第五部分，正视吉林省旅游节庆在发展中存在的问题，结合实证研究可借鉴之处，提出吉林省旅游节庆发展策略。
[Abstract]:In the 1980s, since the tourism festival was produced in our country in the 1990s, various forms and rich contents of tourism festival activities have been held all over the country. Although the number of tourism festivals has increased rapidly, there are many problems in the actual development. As a result, many tourism festivals are ephemeral. Jilin Province tourism festival began in the late 1980s and early 1990s, after more than 20 years of development, there are more than 30 more influential tourism festival activities, but the overall lack of competitiveness, and theoretical research is relatively lagging behind. Unable to guide practice well. Therefore, this paper discusses the basic theory of tourism festival and the development of tourism festival in Jilin province. This paper is divided into five parts. The first part introduces the research background, research objectives and significance, research focus and difficulties and research methods, and focuses on the analysis and summary of domestic and foreign research literature. The second part discusses and analyzes the related concepts of tourism festival, combs the relationship between tourism festival related concepts, especially summarizes the characteristics and classification of tourism festival. The third part, taking 150 tourism festivals in Jilin province as the research sample, analyzes objectively in the form of chart from space, time, type and award-winning situation, and summarizes its characteristics with practical cases. And put forward Jilin Province tourism festival in the development of the existing problems. The fourth part, based on the popularity, festival type and time of holding, selected Changchun Ice & Snow Tourism Festival and Changchun Summer Festival, which developed successfully in Jilin Province, as the typical example of empirical research, and summarized the development experience. The fifth part, facing the problems in the development of tourism festival in Jilin Province, combined with empirical research can be used for reference, put forward Jilin Province tourism festival development strategy.
【学位授予单位】：东北师范大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：F592.7

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