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延边州导游人员生存现状及其对策分析

发布时间:2018-08-07 11:33
【摘要】:随着延边州旅游产业的迅猛发展,导游队伍不断壮大,为推动地方旅游经济做出了巨大的贡献。但由于旅游市场本身还存在许多尚未得以解决的问题和矛盾,使得导游人员在这个大环境下工作,自然会受到一定影响。导游人员作为一个曾经令普通人羡慕和尊重的职业,伴随着旅游市场的开放,导游人员的人事制度和职称制度都已经发生了翻天覆地的改变,已经与那个曾经围绕着光环的职业有了天壤之别,因为现在的导游人员只有少数人才有保底工资而且可谓是少之又少,且业务水平参差不齐,导游人员自身所反映出的问题也越来越受到社会的各方关注。但造成这种局面的原因是与导游的日常生存环境分不开的。他们首先要面临着旅行社之间的激烈竞争,其次面对着不同收入结构组成的游客,使导游人员的生存发展状况变得不容乐观。 旅游本身作为一个复杂的综合体:从旅行社的角度来看是“文化资本向经济资本的过渡”;从旅游者的角度来看是“生活方式和品位的转变”;从媒体的角度来看是“潜规则横行的发酵场所”;从导游的角度来看是“实现自我价值体现的机会”。透过这几种关系看问题,可以想象现实生活中的导游人员是在多方博弈中求生存。在这种生存的夹缝中导游想要实现自我价值、提升自身业务技能、改变所处环境其难度是非常大的。 本文针对导游人员从业现状和管理中存在的问题进行调查,以延边朝鲜族自治州导游人员为调查对象,一如既往地关心事件、行为主体一人。旅游中的这些“他人”也包括导游人员,进行一系列研究,从旅游人类学视角描述和分析延边州导游人员的经济、性别、政策、健康、婚姻家庭与社会保障等方面的生存状况,揭示延边州导游人员生存现状的特点以及存在的特殊性问题,并为改善导游人员生存状况提出相应的对策建议。探索新问题,提出新办法、新理论,从而找出能真正解决导游生存问题的良药,促使导游行业能真正地健康和持续发展。
[Abstract]:With the rapid development of the tourism industry in Yanbian, the tour guide team has been expanding and has made great contributions to promoting the local tourism economy. However, because there are still many problems and contradictions that have not been solved in the tourism market itself, the tour guide will have a certain influence on this environment. The occupations that once envied and respected the ordinary people, with the opening of the tourist market, the personnel system and the title system of the tour guides have changed dramatically, and have been different from that of the profession that once surrounded the halo, because only a few of the tour guides now have a few talented people who have a guarantee of wages and can be said to be few. There are few, and the business level is uneven, and the problems reflected by the tour guides are getting more and more attention from all sides of the society. However, the cause of this situation is inseparable from the daily living environment of the tour guides. The survival and development of tour guides is not optimistic.
Tourism itself is a complex complex: from the point of view of the travel agency, "the transition of cultural capital to economic capital"; from the point of view of the tourists is "the change of life style and taste"; from the point of view of the media is the "submersible fermenting place"; from a guide point of view it is "to realize self." Through these relationships, we can imagine that a guide in real life is in a multiparty game to survive. It is very difficult for a guide to achieve self value, improve his own business skills, and change the environment in which it is living.
This paper investigates the present situation and the problems in the management of the tour guides, taking the tour guides of the Korean Autonomous Prefecture of Yanbian as the investigation object, as always concerned with the events and the behavior subject. These "others" in the tour also include the tour guides, carrying out a series of studies, describing and analyzing Yanbian from the perspective of tourism anthropology. The state of the economy, sex, policy, health, marriage, family and social security in the state of the state, reveals the characteristics and special problems of the present status of the tour guides in Yanbian, and puts forward the corresponding countermeasures and suggestions to improve the living conditions of the tour guides. The real solution to the survival problem of tour guides is to promote the healthy and sustainable development of the tour guide industry.
【学位授予单位】:延边大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F592.7

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