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乌鲁木齐市达坂城区生态旅游发展研究

发布时间:2018-08-25 12:02
【摘要】:随着人民生活水平的不断提高,旅游度假已成为人们生活的重要组成部分,旅游业正处于一个高速发展的阶段。同时,传统旅游在发展过程中带来的一系列社会问题亟待解决。在人口与环境矛盾日益尖锐的今天,生态旅游在反思传统旅游形式对环境的负面影响和冲击的基础上用一种全新的观念诠释了人们对旅游的认识,,它以独特的资源优势满足了人们回归自然、走向自然的渴望,发展势头强劲。生态旅游不仅能够实现经济与人口、资源及环境协调发展,而且还是建设生态文明的有效手段。因此,建立完善的生态旅游研发机制与科学的管理模式,积极开展生态旅游资源开发和可持续发展利用研究,是促进生态旅游发展与生态环境改善的有效途径。 达坂城区旅游资源极其丰富,具有种类多、品位高,自然与文化高度融合的特点,开发前景尤为广阔。生态旅游的开发既可以推动达坂城区旅游业的快速发展,促进旅游产业优化升级;还可以遏制人为破坏所造成的生态环境退化,有效缓解开发与保护矛盾。发展生态旅游是达坂城区经济结构调整和产业结构转型的重要组成部分,也是达坂城区“生态立区”的重要内容。近年来,达坂城区生态旅游虽有所发展,但整体上还处于起步阶段。为促进达坂城区生态旅游持续、健康、快速发展,有必要对达坂城区生态旅游开发模式做进一步的探讨。 在研究内容上,文章系统地阐述了生态旅游的涵义与特征,在汲取国内外最新研究成果的基础上。首先,依据实地调研材料,明确了达坂城区旅游业发展存在的主要问题;其次,应用AHP法科学评价了生态旅游资源开发的比较优势,结合统计学原理及EXCEL工具对客源市场问卷调查结果进行了详细分析,并对目标市场做了准确定位,以此为据提出了相应的产品开发模式及市场营销策略;再次,结合市场形势提出了达坂城区生态旅游发展战略构想并建立了相应的保障体系。 在研究方法上,采用定性与定量分析、理论与实证分析相结合的方式,对达坂城区生态旅游开发进行了系统研究,旨在为达坂城区生态旅游的发展提供理论依据和有益参考。
[Abstract]:With the continuous improvement of people's living standards, tourism vacation has become an important part of people's lives. Tourism is in a stage of rapid development. At the same time, a series of social problems brought about by traditional tourism in the development process need to be solved urgently. On the basis of the negative influence and impact of tourism form on the environment, people's understanding of tourism is interpreted with a brand-new concept. It satisfies people's desire to return to nature and move towards nature with its unique resource advantages, and has a strong development momentum. Therefore, it is an effective way to promote the development of eco-tourism and the improvement of ecological environment to establish a sound research and development mechanism and scientific management mode of eco-tourism and actively carry out the research on the development and sustainable development of eco-tourism resources.
Dabancheng District is extremely rich in tourism resources, with a variety of high-grade, natural and cultural highly integrated characteristics, the development prospects are particularly broad. The development of eco-tourism can promote the rapid development of tourism in Dabancheng District, promote the optimization and upgrading of the tourism industry; it can also contain the degradation of the ecological environment caused by human destruction, and effectively slow down. Developing eco-tourism is an important part of economic restructuring and industrial restructuring in Dabancheng District. It is also an important part of "ecological zoning" in Dabancheng District. Kang, rapid development, it is necessary to further explore the development mode of eco-tourism in Dabancheng district.
On the content of the study, the paper systematically expounds the meaning and characteristics of ecotourism, and on the basis of absorbing the latest research results at home and abroad. Firstly, according to the field research materials, the paper clarifies the main problems of the development of tourism in Dabancheng District; secondly, it scientifically evaluates the comparative advantages of ecotourism resources development by using AHP method and combines with the system. Based on the detailed analysis of the results of the questionnaire survey on the tourist market and the accurate positioning of the target market, the paper puts forward the corresponding product development model and marketing strategy. Thirdly, it puts forward the strategic concept of eco-tourism development in Dabancheng District and establishes the corresponding safeguard system according to the market situation.
In order to provide theoretical basis and useful reference for the development of eco-tourism in Dabancheng District, a systematic study on the development of eco-tourism in Dabancheng District was carried out by means of qualitative and quantitative analysis, theoretical and empirical analysis.
【学位授予单位】:新疆师范大学
【学位级别】:硕士
【学位授予年份】:2012
【分类号】:F592.7

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