桂林摄影旅游的外国旅游者市场开发研究
发布时间:2019-02-13 10:23
【摘要】:随着世界中产阶级的人口不断增加,越来越多的人能够购买消费品,包括旅游、发展自己的兴趣,如摄影等。随着数码和信息时代的发展,拍摄、作品处理、存储和分享不仅变得越来越简单和方便,但也变得越来越便宜。这两个原因使摄影旅游在世界各地越来越受欢迎。桂林丰富的自然风光、历史文化及民族风情旅游资源,都可以发作为展于抓住世界所提供的机会,即满足外国旅游者对桂林摄影旅游的需求、成为世界强烈体验追求的答案。桂林摄影旅游的外国旅游者市场开发会提升桂林在世界上的知名度和影响力,符合政府的《桂林国际旅游胜地建设发展规划纲要》。 开发桂林摄影旅游的外国旅游者市场不要求专门开发新的景点,桂林摄影旅游的开发是利用现有资源的另一种新颖方式。发展桂林为国际摄影目的地为桂林带来丰富的外国客源,通过摄影作品,他们将桂林的现状、风景、文化、历史等方面宣传到国外。不过,作为一种新兴的、特种旅游产品,目前为止,中国对摄影旅游的重视程度不够。不仅摄影旅游缺乏理论,但它也缺乏深度研究和实施,特别是专门研究桂林摄影旅游的外国旅游者市场。本研究由前人研究的结果、相关理论与实证组成。实证包括外国旅游者问卷的数据、店主和桂林人民的访问以及实地考察。本文是为桂林摄影旅游的外国旅游者市场开发提供一些策略。
[Abstract]:As the world's middle class population grows, more and more people are able to buy consumer goods, including travel, and develop their own interests, such as photography. With the development of digital and information age, photography, work processing, storage and sharing not only become more and more simple and convenient, but also become more and more cheap. These two reasons make photography travel more and more popular all over the world. Guilin's rich natural scenery, historical culture and national customs tourism resources can be used as opportunities to seize the world, that is, to meet the needs of foreign tourists in Guilin photography tourism, and become the answer to the intense experience of the world. The development of the foreign tourist market in Guilin Phototourism will enhance the popularity and influence of Guilin in the world, which is in line with the Government's outline of Guilin International tourist Resort Construction and Development Plan. Developing the foreign tourist market of Guilin photography tourism does not require the special development of new scenic spots. The development of Guilin photography tourism is another novel way to utilize the existing resources. The development of Guilin for the international photography destination for Guilin brings a wealth of foreign visitors, through photographic works, they will be Guilin's current situation, scenery, culture, history and other aspects of publicity abroad. However, as a new, special tourism product, China has not paid enough attention to photography tourism so far. Not only the theory of photography tourism, but also the lack of in-depth research and implementation, especially the study of the foreign tourist market in Guilin. This study consists of the results of previous studies, relevant theories and empirical studies. The empirical results include data from the foreign tourists questionnaire, visits by shopkeepers and people in Guilin, and field visits. This article is to provide some strategies for the development of foreign tourist market in Guilin photography tourism.
【学位授予单位】:广西师范大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F592.7
本文编号:2421455
[Abstract]:As the world's middle class population grows, more and more people are able to buy consumer goods, including travel, and develop their own interests, such as photography. With the development of digital and information age, photography, work processing, storage and sharing not only become more and more simple and convenient, but also become more and more cheap. These two reasons make photography travel more and more popular all over the world. Guilin's rich natural scenery, historical culture and national customs tourism resources can be used as opportunities to seize the world, that is, to meet the needs of foreign tourists in Guilin photography tourism, and become the answer to the intense experience of the world. The development of the foreign tourist market in Guilin Phototourism will enhance the popularity and influence of Guilin in the world, which is in line with the Government's outline of Guilin International tourist Resort Construction and Development Plan. Developing the foreign tourist market of Guilin photography tourism does not require the special development of new scenic spots. The development of Guilin photography tourism is another novel way to utilize the existing resources. The development of Guilin for the international photography destination for Guilin brings a wealth of foreign visitors, through photographic works, they will be Guilin's current situation, scenery, culture, history and other aspects of publicity abroad. However, as a new, special tourism product, China has not paid enough attention to photography tourism so far. Not only the theory of photography tourism, but also the lack of in-depth research and implementation, especially the study of the foreign tourist market in Guilin. This study consists of the results of previous studies, relevant theories and empirical studies. The empirical results include data from the foreign tourists questionnaire, visits by shopkeepers and people in Guilin, and field visits. This article is to provide some strategies for the development of foreign tourist market in Guilin photography tourism.
【学位授予单位】:广西师范大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F592.7
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