山西省旅游购物体系建设研究

发布时间：2019-04-08 17:32

【摘要】：近年来,随着旅游的快速发展,旅游业的经济作用也日渐显著。一般来说,在构成旅游活动的六要素中,吃、住、行、游是基础,也是旅游目的地主要的经济收入来源。而购、娱的消费弹性大,特别是旅游购物,在旅游总消费中所占比重往往用来衡量旅游消费层次的高低。伴随着高速发展的旅游业,旅游购物问题日渐突出,但是目前国内关于旅游购物问题的系统研究还比较缺乏。论文首先是理论基础,对国内外关于旅游购物的相关文献进行了综合分析,对旅游购物和旅游购物体系等相关概念做了界定,并构建了旅游购物的体系；接着通过对山西省旅游购物现状进行研究,提出目前存在问题并深入分析其原因；最后是在理论和实际分析的基础上,结合山西省实情,建设山西省的旅游购物体系,并针对性地提出发展山西省旅游购物的新思路。全文共分为五章：第一章,绪论。主要是论文写作背景分析。对论文的研究背景、研究目的和意义、论文的研究框架和写作方法作了详细阐述。第二章,旅游购物的理论基础。对论文研究中涉及到的相关概念包括旅游商品、旅游购物、旅游购物体系进行了界定,并对目前国内外关于旅游购物研究的文献进行了综合分析,在分析文献的基础上得出文章旅游购物体系的框架,即旅游购物需求系统、旅游购物供给系统和旅游购物支持系统三大部分组成完整的旅游购物体系。第三章,山西省旅游购物的宏观研究。主要通过对问卷调查数据分析山西省旅游购物现状以及存在问题,并对存在的问题进行了深入的原因分析。第四章,山西省旅游购物体系的建设。这一章在旅游购物体系理论分析和山西省的购物实际现状研究的基础上,提出了建设良性发展的山西省旅游购物体系。主要从旅游购物需求系统、旅游购物供给系统和旅游购物支持系统三方面,针对山西省的购物问题进行了合理的建设。第五章,总结。总结出论文的研究结论和现实意义,并阐释了论文的不足之处和需要进一步研究的问题。
[Abstract]:In recent years, with the rapid development of tourism, the economic role of tourism is becoming more and more remarkable. Generally speaking, among the six elements of tourism activities, food, housing, travel and travel are the basis and the main source of income for tourist destinations. Purchase, entertainment consumption flexibility, especially tourism shopping, the proportion of total tourism consumption is often used to measure the level of tourism consumption. With the rapid development of tourism, the problem of tourism shopping is becoming more and more prominent, but at present, there is still a lack of systematic research on the problem of tourism shopping in China. First of all, the paper is the theoretical basis, on the domestic and foreign related literature on tourism shopping for a comprehensive analysis, tourism shopping and tourism shopping system and other related concepts are defined, and the construction of a tourism shopping system; Then through the study of the present situation of tourism shopping in Shanxi Province, this paper puts forward the existing problems and analyzes its reasons in depth. Finally, on the basis of theoretical and practical analysis, combined with the reality of Shanxi Province, the construction of tourism shopping system in Shanxi Province, and the development of tourism shopping in Shanxi Province put forward a new way of thinking. The full text is divided into five chapters: chapter one, introduction. Mainly is the paper writing background analysis. The research background, purpose and significance, research framework and writing method of the thesis are described in detail. The second chapter is the theoretical basis of tourism shopping. The related concepts involved in the study include tourism commodities, tourism shopping system, and comprehensive analysis of the current domestic and foreign literature on tourism shopping research. Based on the analysis of the literature, the framework of tourism shopping system is drawn, that is, tourism shopping demand system, tourism shopping supply system and tourism shopping support system to form a complete tourism shopping system. The third chapter, Shanxi Province tourism shopping macro-research. This paper mainly analyzes the present situation and the existing problems of tourism shopping in Shanxi province through the questionnaire survey data, and analyzes the reasons for the existing problems. The fourth chapter, Shanxi Province tourism shopping system construction. Based on the theoretical analysis of tourism shopping system and the present situation of Shanxi Province, this chapter puts forward the construction of tourism shopping system of Shanxi Province. Mainly from the tourism shopping demand system, tourism shopping supply system and tourism shopping support system, aiming at the shopping problems of Shanxi Province to carry on the reasonable construction. Chapter V, summary. This paper summarizes the research conclusions and practical significance of the paper, and explains the shortcomings of the paper and the problems that need to be further studied.
【学位授予单位】：山西大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F592.7

【参考文献】