政府体系下无锡惠山经济开发区招商引资现状分析和策略研究

发布时间：2018-08-31 18:52

【摘要】：改革开放以来，，经济开发区成为了新时代的代名词，全国各地省级,乃至国家级开发区如雨后春笋般破土而出。近年来，由于开发区的功能布局、产业定位、政策优惠等优势明显，开发区逐渐成为了各地的经济引领板块和产业支柱板块，在地区经济发展中承担着率先和引领的作用。招商引资是加速区域经济发展的有效方法和重要途径，在加速经济结构优化、转型、升级，提升产业集群的总量和质量等方面有着重要的意义。就目前来看，开发区的政策优势正在逐步的丧失，开发区之间对于新项目的争夺日趋白热化。因此，在研究开发区招商引资工作的过程中，找到自身的优势、发现内在的规律从而制定出符合地方特点、卓有成效的招商引资策略和方法对于充分发挥招商引资工作在开发区工作中的主导作用、提高开发区发展水平有着非常重要的意义。江苏无锡惠山经济开发区始建于2001年7月，2002年2月经省政府批准为省级经济开发区，总体规划面积76平方公里，首期规划面积36平方公里，现有人口8.2万。惠山经济开发区作为无锡市省级以上开发区之一，承担了推动高新技术产业发展、城市化推进、城市功能逐步完善的重要作用，其发展速度直接关系了整个无锡市的发展情况。本文在开发区发展理论、招商引资理论和现代企业区位选择理论的指导下，详细分析和介绍了无锡惠山经济开发区的发展历程、战略定位和目标，通过认真分析无锡惠山经济开发区招商引资的现状和问题，运用SWOT分析法，推导出当前无锡惠山经济开发区所具有的优势和劣势、所面临的机遇与挑战。最后，本文提出了完善惠山经济开发区招商引资工作的对策和建议，以期对提高开发区的招商竞争力起到一定的推动作用。
[Abstract]:Since the reform and opening up, the economic development zone has become the synonym of the new era. In recent years, due to the obvious advantages of the functional layout, industrial positioning and preferential policies of the development zone, the development zone has gradually become the economic leading plate and industry pillar plate in various places, and it is taking the lead and leading role in the regional economic development. Attracting investment is an effective method and an important way to speed up the development of regional economy. It is of great significance in speeding up the optimization of economic structure, transformation, upgrading, and upgrading the total amount and quality of industrial clusters. At present, the policy advantage of the development zone is gradually losing, and the competition for the new project is becoming increasingly fierce. Therefore, in the process of studying the work of attracting investment from the development zones, we should find our own advantages and find out the inherent laws so as to make them conform to the local characteristics. The effective strategies and methods of attracting investment are of great significance for giving full play to the leading role of the work of attracting investment in the development zone and improving the development level of the development zone. Jiangsu Wuxi Huishan Economic Development Zone was established in July 2001 and approved by the provincial government in February 2002 with a total planning area of 76 square kilometers and an initial planned area of 36 square kilometers with a population of 82000. As one of the development zones above the provincial level in Wuxi, Huishan Economic Development Zone plays an important role in promoting the development of high and new technology industries, urbanization and the gradual improvement of urban functions. The development speed of Huishan Economic Development Zone is directly related to the development situation of the whole city of Wuxi. Under the guidance of the development theory of development zone, the theory of attracting investment and the theory of location selection of modern enterprises, this paper analyzes and introduces in detail the development course, strategic orientation and goal of Wuxi Huishan Economic Development Zone. By analyzing the present situation and problems of attracting investment in Wuxi Huishan Economic Development Zone, the advantages and disadvantages, opportunities and challenges faced by the current Wuxi Huishan Economic Development Zone are deduced by using SWOT analysis method. Finally, this paper puts forward the countermeasures and suggestions to improve the investment attraction in Huishan Economic Development Zone, in order to promote the competitiveness of the development zone.
【学位授予单位】：华东政法大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F127

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