哈工大机器人集团发展战略研究

发布时间：2018-01-28 19:59

本文关键词： 战略机器人技术　出处：《哈尔滨工业大学》2017年硕士论文　论文类型：学位论文

【摘要】：随着市场经济的发展,全国的经济都面临着转型,改革开放后东南沿海城市走在了改革的前列,东北老工业基地没有跟上改革的步伐,正逐渐走向困境,特别是很多的大型国企,没有把握住发展的机遇,现在面临生存的难题,黑龙江省是典型的以国企为主的省,主要经济命脉都掌握在国企手上,然而国企的思想落后、产品落伍已是不争的事实。哈工大机器人集团是由黑龙江省、哈尔滨市、哈尔滨工业大学共同组建的高新技术企业,哈工大机器人集团的发展一定程度上承载了黑龙江省产业转型的重任,对于哈工大机器人集团的发展战略进行研究,对黑龙江省的经济转型具有现实意义。本文共四章,第一章为绪论,主要包含本文的研究背景以及国内外的研究现状近,结合相关的理论基础,对哈工大机器人集团进行研究。第二章为哈工大机器人集团发展战略制定的基础分析,从哈工大机器人集团目前的发展状况为研究基础,通过对哈工大机器人集团发展现状分析,发现集团发展面临的一系列问题。第三章为哈工大机器人集团SWOT分析,通过SWOT分析发现哈工大机器人集团的发展优势和劣势,以及面临的机遇和挑战,通过SWOT分析对哈工大机器人集团确定了战略定位和战略重点。第四章为哈工大机器人集团发展战略措施。企业发展战略的实施必须要有相应的措施,哈工大机器人集团必须从组织架构改革、市场渠道拓展、加大研发投入、积极拓展融资渠道、吸引和留住人才这几个方面来实现。本文以企业发展战略管理为理论基础,重点对哈工大机器人集团进行了SWOT模型分析,对哈工大机器人集团提出了相应的发展战略,对于如何实现哈工大机器人集团的发展战略提出了相应的战略措施。
[Abstract]:With the development of the market economy, the economy of the whole country is facing the transformation. After the reform and opening up, the southeast coastal cities are in the forefront of the reform, the northeast old industrial base has not kept up with the pace of the reform, and is gradually heading for the predicament. In particular, many large state-owned enterprises, did not grasp the opportunity to develop, now facing the difficult problem of survival, Heilongjiang Province is a typical state-owned enterprises mainly in the province, the main economic lifelines are in the hands of state-owned enterprises. However, it is an indisputable fact that the thought of state-owned enterprises is backward and the products are out of date. The robot group of Harbin University of Technology is a high-tech enterprise set up by Heilongjiang Province, Harbin City and Harbin University of Technology. To a certain extent, the development of Harbin University Robot Group bears the heavy responsibility of the industrial transformation in Heilongjiang Province, and the development strategy of the robot group of Harbin University of Technology is studied. This article has four chapters, the first chapter is the introduction, mainly includes the research background of this paper and the domestic and foreign research status, combined with the relevant theoretical basis. The second chapter is the basic analysis of the development strategy of the robot group, which is based on the current development situation of the robot group. Through the analysis of the current situation of the development of the robot group of Harbin University of Technology, we find a series of problems facing the development of the group. Chapter three is the SWOT analysis of the robot group of the Harbin University of Technology. Through the analysis of SWOT, the author finds out the advantages and disadvantages of the robot group of Harbin University of Technology, as well as the opportunities and challenges it faces. Through the analysis of SWOT, the strategic orientation and strategic focus of the robot group of Harbin University of Technology are determined. Chapter 4th is the strategic measure for the development of the robot group of Harbin University of Technology. The implementation of the development strategy of the enterprise must have corresponding measures. The robot group of Harbin University of Technology must reform its organizational structure, expand its market channels, increase its R & D investment, and actively expand its financing channels. Based on the theory of enterprise development strategy management, this paper focuses on the SWOT model analysis of Harbin University Robot Group. This paper puts forward the corresponding development strategy for the robot group of Harbin University of Technology, and puts forward the corresponding strategic measures on how to realize the development strategy of the robot group of Harbin University of Technology.
【学位授予单位】：哈尔滨工业大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F426.67;F272

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