在华韩国企业社会责任问题研究

发布时间：2018-06-16 09:36

本文选题：在华韩企 + 企业社会责任　；参考：《烟台大学》2017年硕士论文

【摘要】：中韩建交20多年来,两国在经济方面的合作不断加深,中国已成为与韩国经济往来最密切的大国之一。但是随着中国新政策的推出,在华韩国企业在积极应对、取得突出成就的同时也面临着诸多挑战。许多韩国企业由于各方面原因导致在华投资失败,撤离中国的韩国企业正在逐年增加。目前对在华韩国企业的研究主要集中在在华韩企跨文化管理方面,很少有学者对在华韩企社会责任问题进行研究,并且现有的一些研究主要关注在华韩企企业社会责任本身,缺乏从文化差异视角对在华韩国企业和中方企业社会责任的不同进行深入探讨。本文主要采用文献法和访谈法,侧重对在华韩企的社会责任现状进行分析研究,通过文献分析和与政府、企业家访谈,掌握数家在华韩企案例,在分析了中韩两国的贸易发展状况和在华韩企管理状况的基础上,对比了在华韩企和中国企业在社会责任状况方面的不同。研究结果显示,在华韩企社会责任实践的失利与障碍主要是因为两国文化的差异。韩国由于地理位置优越性及一脉相承的历史文化方便了其进军中国市场,要想成功进军中国市场,加强两国合作,韩国企业必须深入了解中国思想文化及习惯、学习汉语文化、中国税法等经济政策的同时,积极做好在华韩企的企业社会责任,这才是企业生存的长久之计。本文通过大量的调研和访谈,在获得第一手资料的基础上,运用企业社会责任的相关理论,对在华韩企和中国企业社会责任进行了较为深入地对比分析。研究发现,两国企业的社会责任的差异主要来源于两国文化的不同。并且从文化的角度,为韩国企业更好地融入中国市场提出了相应的建议和对策,进而推动韩国企业在中国的成功率,推动两国经济贸易的发展。
[Abstract]:Since the establishment of diplomatic ties between China and South Korea more than 20 years ago, economic cooperation between the two countries has deepened, and China has become one of the countries with the closest economic ties with South Korea. But with the introduction of China's new policy, Korean enterprises in China are facing many challenges as well as outstanding achievements. Many Korean companies have failed to invest in China due to various reasons, and the number of Korean enterprises leaving China is increasing year by year. At present, the research on Korean enterprises in China is mainly focused on cross-cultural management of enterprises in China and Korea. Few scholars study the issue of social responsibility of enterprises in China and Korea, and some existing studies mainly focus on corporate social responsibility of enterprises in China and Korea. Lack of cultural differences from the perspective of Korean enterprises in China and the differences in corporate social responsibility. This article mainly uses the literature method and the interview method, emphatically carries on the analysis research to the social responsibility present situation of the enterprise in China and Korea, through the literature analysis and the interview with the government and the entrepreneur, grasps several cases of the Korean enterprise in China. On the basis of analyzing the development of trade and the management of enterprises in China and Korea, the differences between Chinese enterprises and Chinese enterprises in social responsibility are compared. The results show that the failure and obstacle of corporate social responsibility in China and Korea are mainly due to the cultural differences between the two countries. In order to successfully enter the Chinese market and strengthen cooperation between the two countries, Korean enterprises must have a deep understanding of Chinese ideology, culture and habits, and learn Chinese culture, in order to successfully enter the Chinese market and strengthen cooperation between the two countries. While China's tax laws and other economic policies, actively doing well in China and South Korean enterprises corporate social responsibility, this is the long-term solution for the survival of enterprises. Based on a large number of investigations and interviews and on the basis of obtaining first-hand information, this paper makes a comparative analysis of Han enterprises in China and corporate social responsibility in China based on the relevant theories of corporate social responsibility (CSR). It is found that the differences in corporate social responsibility between the two countries are mainly due to the cultural differences between the two countries. From the point of view of culture, this paper puts forward corresponding suggestions and countermeasures for Korean enterprises to better integrate into the Chinese market, thus promoting the success rate of Korean enterprises in China and promoting the development of economic and trade between the two countries.
【学位授予单位】：烟台大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F270;F279.312.6

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