商业模式创新与企业竞争优势间的内在机理分析
发布时间：2019-04-14 18:06
【摘要】：本文在理论分析的基础上确定商业模式创新的四个维度:客户界面创新、企业战略创新、战略资源创新以及价值网络创新。并以此为基础提出假设,之后通过问卷调查获取样本数据,运用结构方程模型对各项假设进行检验。结果显示,商业模式创新的各能力因子均对企业竞争优势存在正向作用。
[Abstract]:On the basis of theoretical analysis, this paper defines four dimensions of business model innovation: customer interface innovation, enterprise strategic innovation, strategic resource innovation and value network innovation. On the basis of these assumptions, the sample data are obtained by questionnaire survey, and the assumptions are tested by structural equation model. The results show that each capability factor of business model innovation has a positive effect on the competitive advantage of enterprises.
【作者单位】： 乌兰察布职业学院;
【分类号】：F271
[Abstract]:On the basis of theoretical analysis, this paper defines four dimensions of business model innovation: customer interface innovation, enterprise strategic innovation, strategic resource innovation and value network innovation. On the basis of these assumptions, the sample data are obtained by questionnaire survey, and the assumptions are tested by structural equation model. The results show that each capability factor of business model innovation has a positive effect on the competitive advantage of enterprises.
【作者单位】： 乌兰察布职业学院;
【分类号】：F271
【相似文献】
相关期刊论文 前10条
1 项兵;;超越科技兴国的思维——商业模式创新[J];销售与市场;2008年16期
2 蔡奇;;以商业模式创新推动转型升级[J];政策w，
本文编号：2458004
本文链接：https://www.wllwen.com/jingjilunwen/xmjj/2458004.html
