门槛提高,直播行业回归理性

发布时间：2018-02-15 21:14

本文关键词： 在线直播市场门槛市场研究报告服务管理体育类消遣娱乐游戏类新闻类垂直化数据显示 　出处：《新闻战线》2017年11期 　论文类型：期刊论文

【摘要】：正随着多个相关法规的出台,特别是《互联网直播服务管理规定》实施,"双资质""先审后发""及时阻断"等要求,使缺乏高质量直播内容的平台无法继续借时事热点或打"擦边球"发布敏感内容获取流量,令直播行业热潮减退,市场开始良性发展。6月5日,艾媒咨询发布的《2017年Q1中国在线直播市场研究报告》显示,随着行业政策规范化,在线直播市场门槛提高,预计2017年用户规模将达到3.92亿,增长率由上一年的60.6%下
[Abstract]:With the promulgation of many relevant laws and regulations, especially the implementation of the "regulations on the Management of Live Internet Services", the requirements of "double qualification", "first trial and then issue", "timely blocking", and so on, So that the lack of high-quality live content platform can not continue to use current events hot spots or hit "edge ball" to release sensitive content to obtain traffic, so that the live broadcast industry boom abated, the market began to develop healthily. June 5th, The Q1 China online Live Market Research report released by Ai Media Consulting on 2017 shows that with the standardization of industry policy, the threshold of online live broadcasting market has been raised, and the number of users is expected to reach 392 million in 2017, with a growth rate of 60.6% times from the previous year.
【分类号】：F49

【相似文献】