中信证券经纪业务转型研究

发布时间：2018-05-17 05:13

本文选题：券商 + 中信证券　；参考：《西北大学》2013年硕士论文

【摘要】：在我国,证券经纪业务一直以传统的通道模式为主要赢利点,而随着经济形势的转变和资本市场制度的完善,证券经纪业务的内外部环境发生了重大的变化,原有的经纪业务经营模式不能满足证券公司目前发展的需要,迫使我国证券公司经纪业务探索新的经营模式和盈利方式,以改善证券经纪业务所面临的不利局面。中信证券作为我国券商行业的龙头企业,虽然其经纪业务一直处于行业领先地位,但也无法避免证券市场波动所带来的风险。在一系列证券公司创新制度相继出台,中信证券自身发展战略发生转变之际,研究中信证券经纪业务转型方向,使中信证券经纪业务摆脱靠天吃饭的格局,为中信证券经纪业务保持行业领先提供一定理论基础。本文通过对中信证券经纪业务发展现状的研究,从国内宏观经济形势、证券市场行情、证券制度发展等多方面探讨证券经纪业务转型的必要性,对比中信证券与国内其他证券公司在经纪业务方面的优劣势,结合相关经纪业务创新理论,借鉴国外证券公司经纪业务发展模式的成功经验,对中信证券经纪业务转型提出相关建议,进而为国内其他证券公司经纪业务转型提供参考。
[Abstract]:In our country, the traditional channel mode has been the main profit point in the securities brokerage business. With the change of the economic situation and the perfection of the capital market system, the internal and external environment of the securities brokerage business has changed greatly. The original business mode of brokerage business can not meet the needs of the current development of securities companies, forcing our country's securities companies to explore new business models and profit ways in order to improve the unfavorable situation faced by securities brokerage business. CITIC Securities is the leading enterprise in the securities industry in China. Although its brokerage business has been in the leading position, it can not avoid the risks brought by the fluctuation of the securities market. At a time when a series of innovative systems of securities companies have been introduced and the development strategy of CITIC Securities has changed, we have studied the transformation direction of CITIC Securities Brokerage Business, so that CITIC Securities Broking Business can get rid of the pattern of relying on heaven to feed itself. CITIC securities brokerage business to maintain industry leadership to provide a certain theoretical basis. Through the research on the current situation of CITIC securities brokerage business, this paper discusses the necessity of securities brokerage business transformation from the aspects of domestic macroeconomic situation, stock market price, securities system development and so on. Comparing the advantages and disadvantages of CITIC Securities and other domestic securities companies in the brokerage business, combining with the relevant brokerage innovation theory, using the successful experience of the foreign securities company brokerage business development model for reference, This paper puts forward some suggestions on the transformation of CITIC Securities Brokerage Business, and then provides reference for other domestic securities companies to transform their brokerage business.
【学位授予单位】：西北大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F832.51

【参考文献】