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《汉语桥》节目对外文化传播特点浅析

发布时间:2018-02-21 16:06

  本文关键词: 国家汉办 传播特点 节目策划 国际推广 中国语言 领导小组 节目组 孔子学院 外国学生 可看性  出处:《当代电视》2017年09期  论文类型:期刊论文


【摘要】:正21世纪以来,在互联网的助推下,全球化进程不断加快,世界各国在政治、经济、文化等方面联系日益紧密。我国目前已是世界第二经济大国,综合国力的提升进一步带动了世界范围内"汉语热"的持续升温。为了更好地迎合世界人民对汉语的需求,增强世界对中国语言与中华文化的理解,国家大力推出了一系列政策。其中,由国家汉语国际推广领导小组办公室(以下简称国家汉办)、
[Abstract]:Since 21th century, with the help of the Internet, the process of globalization has been speeding up, and the countries in the world are increasingly closely connected in politics, economy, culture, etc. At present, China is the second largest economic country in the world. The promotion of comprehensive national strength has further led to the continued warming of the "Chinese language craze" around the world. In order to better meet the needs of the world's people for Chinese, and to enhance the world's understanding of the Chinese language and Chinese culture, The State has vigorously introduced a series of policies. Among them, the Office of the National leading Group for the International Promotion of Chinese language (hereinafter referred to as the National Office of the Chinese people's Office),
【作者单位】: 郑州工程技术学院外国语学院;
【分类号】:G222

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1 张志华;;发展道路的感召力决定对外传播的影响力[J];现代传播(中国传媒大学学报);2011年09期



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