新媒体环境下中国电视民生新闻受众话语权研究
发布时间：2018-08-28 12:00
【摘要】：本文的研究以新媒体环境的时代特征为背景,以电视民生新闻受众的话语权为研究对象,本文重点对当代中国电视民生新闻受众话语权的表征进行深度的分析；从技术、政治、经济等几个不同的层面来揭示电视民生新闻受众话语权转变的深层原因。当然,理论研究来源于对现实的反思,对于目前中国电视民生新闻节目受众话语权在发展的过程中潜在的一些问题,电视民生新闻如何突破自我发展的瓶颈,笔者结合实际状况,提出了自己的见解。 论文共分六个部分：第一部分的“绪论”对相关的受众研究和话语权力研究这两部分内容做了梳理,并介绍了论文的研究方法。第二部分对中国电视民生新闻所处的媒介环境进行了对比分析,并指出新的媒介环境和技术变化促使民生新闻转型；第三部分对当代中国电视民生新闻受众话语权的增强从电视民生新闻传播策略和传播效果两个层面进行分析,而受众话语权的提升同样反作用于电视民生新闻；第四部分从四个不同的层面揭示了电视民生新闻受众话语权转变的原因,本章从各个不同的角度展开论述；第五部分针对当前受众话语权力失范带来的问题提出了针对性的建议。第六部分“结语”对中国电视民生新闻受众话语权该何去何从做了简单的总结。
[Abstract]:This article takes the new media environment as the background, takes the television people's livelihood news audience's speech right as the research object, this article emphatically carries on the deep analysis to the contemporary Chinese television people's livelihood news audience's speech right representation, from the technology, the politics, Economy and other different levels to reveal the television news audience voice rights change deep reasons. Of course, the theoretical research comes from the reflection on reality. For the potential problems of the audience's right of speech in the development of Chinese television news programs, how to break through the bottleneck of self-development. Combining with the actual situation, the author puts forward his own opinion. The thesis is divided into six parts: the first part of the "introduction" to the relevant audience research and discourse power research of the two parts of the comb, and introduced the research methods of the paper. The second part makes a comparative analysis of the media environment in which Chinese TV people's livelihood news is located, and points out that the new media environment and technological changes promote the transformation of people's livelihood news. The third part of the contemporary Chinese television people's livelihood news audience voice rights from the television people's livelihood news dissemination strategy and communication effect of two levels are analyzed, and the audience voice rights promotion is also counteractive to television livelihood news; The fourth part from four different levels to reveal the television people's livelihood news audience voice rights change reasons, this chapter from different angles to discuss; In the fifth part, the author puts forward some suggestions on the problems caused by the current power loss of the audience's discourse. The sixth part "the conclusion" makes the simple summary to the Chinese television people's livelihood news audience's right of speech.
【学位授予单位】：河南大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：G222
本文编号：2209334
[Abstract]:This article takes the new media environment as the background, takes the television people's livelihood news audience's speech right as the research object, this article emphatically carries on the deep analysis to the contemporary Chinese television people's livelihood news audience's speech right representation, from the technology, the politics, Economy and other different levels to reveal the television news audience voice rights change deep reasons. Of course, the theoretical research comes from the reflection on reality. For the potential problems of the audience's right of speech in the development of Chinese television news programs, how to break through the bottleneck of self-development. Combining with the actual situation, the author puts forward his own opinion. The thesis is divided into six parts: the first part of the "introduction" to the relevant audience research and discourse power research of the two parts of the comb, and introduced the research methods of the paper. The second part makes a comparative analysis of the media environment in which Chinese TV people's livelihood news is located, and points out that the new media environment and technological changes promote the transformation of people's livelihood news. The third part of the contemporary Chinese television people's livelihood news audience voice rights from the television people's livelihood news dissemination strategy and communication effect of two levels are analyzed, and the audience voice rights promotion is also counteractive to television livelihood news; The fourth part from four different levels to reveal the television people's livelihood news audience voice rights change reasons, this chapter from different angles to discuss; In the fifth part, the author puts forward some suggestions on the problems caused by the current power loss of the audience's discourse. The sixth part "the conclusion" makes the simple summary to the Chinese television people's livelihood news audience's right of speech.
【学位授予单位】：河南大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：G222
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