模因论视角下英文电影片名的翻译研究

发布时间：2019-06-14 17:41

【摘要】：世界各国受着经济全球化的深化的影响,在诸多方面加强了联系以及交流。特别是在经济和文化领域中,文化交流与传播最为代表的一种形式就是电影。在全球化的浪潮中电影伴随着先进的科学技术和经济支持逐渐步入文化舞台上。这不单单体现在电影引进以及输出的数据浮动上,更是体现在跨国性合作的电影制作上,正是通过二者的不断通融才能够不断丰富以及满足人们不断增长的生活质量和消费需求。就现有的局势来看,许多的电影在翻译的过程中多数都会采用双字幕的形式,由此一来,电影的翻译就逐步的受到了消费者的关注。而电影翻译绝大多数的作用,不仅包括字幕和配音的配合,电影片名的决定性作用也是不容忽视的。在电影翻译的过程中,要想在形式上就使观众耳目一新,经久不忘就必然依靠一个成功的电影译名。这同样也是最大化促进影片推广的方式,而在此更需要着重了解的是模因论对于电影片名翻译的作用以及应用。本文就以模因论为视角来对电影片名的翻译进行研究。
[Abstract]:Affected by the deepening of economic globalization, countries in the world have strengthened contacts and exchanges in many aspects. Especially in the economic and cultural fields, one of the most representative forms of cultural exchange and communication is film. In the tide of globalization, film gradually enters the cultural stage with advanced science and technology and economic support. This is not only reflected in the film introduction and output data floating, but also reflected in transnational cooperation in film production, it is through the continuous integration of the two can continue to enrich and meet people's growing quality of life and consumer demand. As far as the current situation is concerned, most of the films will adopt the form of double subtitles in the process of translation, so the translation of films has been paid more and more attention by consumers. Most of the functions of film translation include not only the cooperation of subtitles and dubbing, but also the decisive role of film titles. In the process of film translation, if you want to make the audience fresh in form, you must rely on a successful film translation for a long time. This is also a way to maximize the promotion of films, and it is more important to understand the role and application of memetics in film title translation. This paper studies the translation of film titles from the perspective of memetics.
【作者单位】：邵阳学院;
【分类号】：H315.9

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