PPP模式在中国邮轮港口开发运营中的应用研究

发布时间：2018-01-21 04:04

本文关键词： PPP模式邮轮港口开发运营　出处：《青岛大学》2017年硕士论文　论文类型：学位论文

【摘要】：在国际邮轮旅游市场东移的背景下,邮轮经济效应强力促进了中国邮轮旅游的发展,各级政府纷纷支持邮轮产业的发育,沿海港口城市掀起了规划建设邮轮港口的热潮,但它们向邮轮接待业务拓展中,一方面面临着如何建设符合国际标准且高效适用的码头的问题;另一方面在巨额的投资成本和投资风险下,面临着选择何种有效的经营模式的难题。国外邮轮经济发达地区的经验显示,风险共担、利益共享的PPP模式是种有效的邮轮港口开发运营模式。本文基于公共产品理论、交易成本理论及合作博弈理论,汲取项目管理、合约管理的相关思想,针对中国邮轮港口发展现状,剖析了PPP模式在国外邮轮港口的应用实践,最终结合中国特色,探析了PPP模式在中国邮轮港口开发运营中的路径选择。本文主要分为七部分:第一部分为绪论。说明了本文的研究背景并提出问题,阐述了研究意义。从概念性介绍、融资管理、合约管理、风险管理、项目评价及影响因素等五个方面梳理了PPP模式在(邮轮)港口中的研究现状。此外,还说明了研究方法与技术路线。第二部分为理论分析。从PPP模式的起源及社会经济背景出发,阐述了PPP模式的内涵,并重点分析了中国特色化的“政府和社会资本合作”,进一步说明了本文的理论基础。第三部分从邮轮港口的定义、分类、运营条件与功能要素分析了邮轮港口的内涵,并把握了邮轮港口及其开发运营的经济特点,进一步阐述了港口管理模式。第四部分从港口接待能力、港口及航线布局、港口运力状况,分析了中国邮轮港口的发育现状,通过文献法和(邮件)访谈法探讨了中国邮轮港口开发运营模式的类别及特征,在此基础上总结了中国邮轮港口存在的主要问题、PPP模式应用于中国邮轮港口的障碍。第五部分从港口改革的视角入手,探讨了PPP模式在国外邮轮港口应用的实践经验,从应用方式、参与主体以及实施步骤等方面剖析了PPP模式在邮轮港口中应用体系。第六部分总结分析了PPP模式应用于中国邮轮港口的动力、特征,在此基础上,重点探讨了当前环境下PPP模式如何合理地应用于中国邮轮港口的开发运营,并从项目管理角度阐述了运作流程,进一步提出了相关建议。第七部分为本文的研究结论与展望。
[Abstract]:Under the background of the international cruise tourism market moving eastward, the cruise economic effect has strongly promoted the development of China's cruise tourism, and governments at all levels have supported the development of the cruise industry. The coastal port cities set off the upsurge of planning and construction of cruise ports, but they are faced with the problem of how to build terminals that meet the international standards and efficiently apply in the expansion of cruise reception business; On the other hand, under the huge investment cost and investment risk, it is difficult to choose what kind of effective management mode to choose. The experience of overseas cruise ship economy developed area shows that the risk is shared. The PPP model of benefit-sharing is an effective model of cruise port development and operation. Based on the theory of public goods, transaction cost and cooperative game theory, this paper draws on the relevant ideas of project management and contract management. In view of the current situation of the development of Chinese cruise ports, this paper analyzes the application practice of PPP model in foreign cruise ports, and finally combines with Chinese characteristics. This article is divided into seven parts: the first part is the introduction. It explains the research background of this paper and puts forward the problems. This paper expounds the significance of the research. From the five aspects of conceptual introduction, financing management, contract management, risk management, project evaluation and impact factors, this paper combs the research status of PPP model in the port (cruise). The second part is the theoretical analysis. From the origin of the PPP model and the socio-economic background, this paper expounds the connotation of the PPP model. It also focuses on the analysis of the "cooperation between government and social capital", which is characteristic of China, and further explains the theoretical basis of this paper. The third part is the definition and classification of cruise ports. This paper analyzes the connotation of cruise port, grasps the economic characteristics of cruise port and its development and operation, and further expounds the port management mode. 4th part of the port reception capacity. The layout of ports and routes, the status of port capacity, the development of Chinese cruise ports are analyzed, and the types and characteristics of the development and operation mode of Chinese cruise ports are discussed by means of literature method and (mail) interview method. On this basis, this paper summarizes the main problems existing in China's cruise ports and the obstacles to the application of the PPP model to China's cruise ports. Part 5th starts with the perspective of port reform. This paper discusses the practical experience of the application of PPP model in foreign cruise ports. Part 6th summarizes and analyzes the power and characteristics of PPP model applied in Chinese cruise ports. This paper mainly discusses how to apply the PPP mode to the development and operation of Chinese cruise ports in the current environment, and expounds the operation flow from the point of view of project management. Further suggestions are put forward. Part 7th is the conclusion and prospect of this paper.
【学位授予单位】：青岛大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F552;F592;F283

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