基于卡片分类法的移动平板应用信息架构研究

发布时间：2018-04-03 22:49

本文选题：移动平板电脑　切入点：信息需求　出处：《湖南大学》2013年硕士论文

【摘要】：随着互联网的快速发展，移动平板电脑在消费者人群中的普及率越来越高，基于移动平板的应用程序在种类和数量方面也在快速增加。然而由于移动平板电脑屏幕相比个人电脑偏小，在如此小的空间内展示大量信息存在压力，因此梳理信息层级，构建合适的信息架构对应用程序而言显得格外重要。在此背景下，本文依据卡片分类法梳理信息层级并构建信息架构。本文对移动平板应用（APP）的信息架构展开研究，并利用卡片分类的方法对其进行方法论层面的探索，并通过具体的设计案例进行应用验证。具体的研究从卡片分类和信息架构两个方面展开。在卡片分类的研究方面，本文首先从招募目标用户参与功能点分类出发，通过观察用户分类过程，探讨用户卡片分组情况，得到所有卡片分组的数据。然后，通过分析用户分组数据，得到用户分组名称的一致率（Agreement）参数，基于一致率的高低确定卡片分组的名称。接下来，通过分析功能点的分组数据，探讨功能点在每组内出现的概率，得到功能点被分类到各组的概率分布表。然后，分析任意两个功能点被分类到同一个组内的概率，进而分析任意两个功能点被分到任意一个组内的概率。最后，通过聚类分析法分析功能点分组数据，得到功能点之间的距离值，并根据距离值生成功能点距离树状图，以图形化的方式展示功能点之间的关系。在研究构建信息架构方面，通过功能点的距离树状图，结合功能点的分组数以及每组的名称，构建功能点的信息架构，得到信息架构图。在评估信息架构方面，采用基于卡片的分类评估法评估移动平板应用的信息架构，根据评估结果，修正信息架构存在的问题。通过多次迭代，直至得到满意的设计结果。论文结合在亚信联创（中国）有限公司参与的移动端购物应用Veris项目，通过参考上述理论和方法，，达到了产品信息展示一目了然，信息架构清晰明了，用户操作过程无障碍化，初步验证了本文研究的有效性。
[Abstract]:With the rapid development of the Internet, mobile tablets are becoming more and more popular among consumers, and the number and variety of mobile tablet applications are also increasing rapidly.However, because the mobile tablet computer screen is smaller than the personal computer, there is pressure to display a large amount of information in such a small space, so it is particularly important for applications to comb the information hierarchy and build the appropriate information architecture.Under this background, this paper combs the information hierarchy and constructs the information architecture according to the card classification.In this paper, the information architecture of mobile tablet application app is studied, and the methodology of card sorting is explored, and the application is verified by a specific design case.The specific research from the card classification and information structure two aspects.In the research of card classification, this paper starts from recruiting target users to participate in the classification of function points, through observing the process of user classification, discusses the situation of user card grouping, and obtains the data of all card grouping.Then, by analyzing the user packet data, the consistency rate and agreement parameter of the user packet name are obtained, and the name of the card grouping is determined based on the consistency rate.Then, by analyzing the grouped data of function points, the probability of functional points appearing in each group is discussed, and the probability distribution table of each group is obtained.Then, the probability of any two functional points being classified into the same group is analyzed, and the probability that any two functional points are divided into any one group is analyzed.Finally, the distance value between function points is obtained by cluster analysis, and the distance tree is generated according to the distance value, and the relationship between function points is displayed graphically.In the aspect of constructing information architecture, the information architecture of function points is constructed by the distance tree diagram of function points, the number of groups of function points and the names of each group.In the aspect of evaluating information architecture, the card based classification evaluation method is used to evaluate the information architecture of mobile tablet applications. According to the evaluation results, the problems of information architecture are corrected.After several iterations, the design results are satisfactory.By referring to the above theories and methods, the paper combines the Veris project of mobile side shopping in CSCC (China) Co., Ltd., and achieves the following: product information display is clear, the information structure is clear, and the user operation process is barrier-free.The effectiveness of this study is preliminarily verified.
【学位授予单位】：湖南大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TP368.32

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