基于数据仓库的中介渠道服务平台的设计与实现

发布时间：2018-01-18 11:19

本文关键词：基于数据仓库的中介渠道服务平台的设计与实现　出处：《天津大学》2016年硕士论文　论文类型：学位论文

【摘要】：在保险行业飞速发展的今天,越来越多的人们开始接受保险,愿意购买保险公司的产品。保险中介渠道正是建立保险产品销售和保险服务的桥梁,中介渠道逐年呈现上升趋势,发展迅猛,也确立了其核心竞争力的地位。中介渠道服务平台是一个为公司提供重要决策依据、提高销售资源的差异化配置效率、提升公司的销售和竞争能力的平台。本文主要研究的内容是基于数据仓库的中介渠道服务平台的设计与实现。基于数据仓库进行平台建设是信息化发展的必然趋势,对于数据的加工处理需要使用ETL技术,它是数据仓库真正落地的关键环节,所以要实现一套高性能、高效率的ETL程序是一项挑战。论文首先概述了系统的研究背景和意义,介绍了实现该平台的研究总体思路,包括基本理论依据和相关技术,如数据库技术、ETL技术、JAVA技术等,在此基础上,论文详细的描述了平台的需求分析和设计方案,最后展示了平台实现成果。本文所研究的中介渠道服务平台已经开始上线使用并进行了全面范围的推广,达到了构建公司差异化服务体系,提高销售能力,提升核心竞争力的目标,提高了公司的整体效益。
[Abstract]:With the rapid development of insurance industry, more and more people begin to accept insurance and are willing to buy the products of insurance companies. The intermediary channel shows an upward trend year by year and develops rapidly, which also establishes the status of its core competitiveness. The intermediary channel service platform is an important basis for the company to make decisions and improve the efficiency of the differentiated allocation of sales resources. The main content of this paper is the design and implementation of intermediary channel service platform based on data warehouse. The construction of platform based on data warehouse is the inevitable trend of information development. Potential. For data processing, we need to use ETL technology, which is the key link of data warehouse, so we need to achieve a set of high performance. Efficient ETL program is a challenge. Firstly, this paper summarizes the research background and significance of the system, and introduces the general idea of the implementation of the platform, including the basic theoretical basis and related technologies, such as database technology. ETL technology and Java technology, on the basis of this, the paper describes the platform requirements analysis and design scheme in detail. Finally, it shows the achievement of the platform. The intermediary channel service platform studied in this paper has already started to be used online and has been popularized in a comprehensive range, which has reached the goal of constructing the company's differentiated service system and improving the sales capability. Improve the core competitiveness of the goal, improve the overall efficiency of the company.
【学位授予单位】：天津大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：TP311.52;TP311.13

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