高鸿科技有限公司新址选择方案研究

发布时间：2018-06-12 19:50

本文选题：中小企业 + 配送型　；参考：《天津财经大学》2015年硕士论文

【摘要】：随着中小企业的迅猛发展,对中小企业能够更好地发展、持续发展地期望就越来高。合理的企业选址对企业的发展起着至关重要的作用。特别是配送型中小企业的选址决定着企业能否长足的发展。选址是一项长期的决策,是公司管理战略层中需要重要研究的问题。公司选址选的好,对公司的发展是有益的。企业的选址决策会决定公司运营成本的高低,因而对于企业选址要给予足够的重视,要根据公司的具体情况进行具体分析,运用适当的方法学来进行计算分析。本文以天津的一家医疗耗材公司(配送型中小企业)：高鸿科技有限公司原址选择错误导致公司运营成本居高不下,需要重新选址。本文以此为例,介绍公司在原址时存在各种高运营成本的问题,并详细分析了这些问题,阐述了选址问题的提出,根据选址时要考虑的不同侧重点,考虑不同的因素,对选址相关因素的分析,公司内部数据的收集和整理,初选四个备选地,并对备选地详细分析,利用多种方法学进行计算分析,进行新址选择方案设计,选址结果的评价,选址结果的实施等。通过对各个设计方案的分析比较,得出了适用于高鸿科技有限公司的新址选择方案,各项运营成本均有明显下降。对其他同类型的配送型中小企业选址具有一定的参考价值。本论文的内容分为三个部分：第一部分为绪论及选址的背景、国内外对选址问题研究的现状和选址的相关方法学；第二部分为高鸿科技有限公司重新选址的研究部分,包括了选址问题的提出,选址相关因素的分析,数据的收集与处理,利用方法学分析、求解,对方案设计的评价,对选定方案的实施；第三部分着重介绍论文的结论、展望。
[Abstract]:With the rapid development of SMEs, the expectation of sustainable development is higher. Reasonable location of enterprises plays a vital role in the development of enterprises. Especially, the location of distribution-oriented medium-sized enterprises determines whether the enterprises can develop rapidly. Location selection is a long-term decision. Good selection of company location is beneficial to the development of the company. The decision of the location of the enterprise will determine the operating cost of the company, so we should pay enough attention to the location of the enterprise, analyze it according to the specific situation of the company, and use the appropriate methodology to carry out the calculation and analysis. In this paper, a medical consumables company in Tianjin (Distribution small and Medium-sized Enterprises: Gao Hong Technology Co., Ltd.) the original site selection error resulting in high operating costs, need to be re-located. Taking this as an example, this paper introduces the problems of high operating cost in the original site of the company, and analyzes these problems in detail, and expounds the proposal of the location problem. According to the different emphases to be considered in the site selection, different factors are considered. This paper analyzes the related factors of site selection, the collection and arrangement of internal data of the company, the four primary sites, and analyzes the alternatives in detail, calculates and analyzes them by using various methodologies, designs the new site selection schemes, and evaluates the site selection results. Implementation of site selection results. Through the analysis and comparison of each design scheme, the new site selection scheme suitable for Gao Hong Science and Technology Co., Ltd is obtained, and the operating cost is obviously reduced. It has some reference value for other distribution-oriented medium-sized and small-sized enterprises. The content of this paper is divided into three parts: the first part is the background of the introduction and location, the domestic and foreign research on the location of the current situation and the location of the relevant methodologies; the second part of the Gao Hong Technology Co., Ltd. Including the location of the proposed problem, location related factors analysis, data collection and processing, using methodological analysis, solution, evaluation of the scheme design, the implementation of the selected scheme; the third part focuses on the conclusions of the paper, prospects.
【学位授予单位】：天津财经大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F426.4

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