衡阳市烟草公司绩效评价体系研究

发布时间：2018-11-05 10:58

【摘要】：随着我国经济的高速发展,企业所面对的外部竞争越来越激烈,国内很多企业已经清楚的意识到绩效管理对企业发展的重要性,并认识到绩效评价能够有效地提高企业核心竞争力。就目前的实际情况来看,我国的烟草市场整体运作机制处于较为呆板的状态,产品销售体系也处于效率比较低下的状态,绩效评价整体水平低下,并逐渐成为了限制企业发展的原因之一。本文针对烟草行业的特殊特点,重点分析个人绩效评价体系中的相关问题,包括绩效评价的体系设计,实施、反馈、运用等。文章对国内外绩效评价相关研究进行了回顾分析,并对衡阳市烟草公司绩效评价现状及存在的问题进行分析。分析发现,尽管衡阳市烟草公司十分重视绩效管理工作,并积极实施了一些考核和激励方案,但在实际的实施过程中存在过于注重形式,达不到真实反映员工绩效和激励员工的目的。为此,需要积极探索出一套科学合理高效的绩效评价体系,成为企业寻求改革突破的关键所在。通过分析研究,对衡阳市烟草公司绩效评价体系的相关设计问题进行研究,并研究具体实施措施及相关预期目标。文章一共分为五章,第一章是绪论,介绍本次研究的背景和意义以及所使用的研究方法等;第二章对衡阳市烟草公司绩效评价现状进行分析,包括公司的概况和职责划分以及传统绩效评价体系等;第三章进行衡阳市烟草公司的绩效评价体系相关设计,包括设计思路和考核设计以及绩效评价的相关具体措施;第四章对绩效评价体系的具体实施和预期目标进行分析,包括调整岗位职责和加强人员配置等;最后一章,研究结论与研究展望。
[Abstract]:With the rapid development of our economy, enterprises are facing more and more fierce external competition. Many domestic enterprises have clearly realized the importance of performance management to the development of enterprises. And realize that performance evaluation can effectively improve the core competitiveness of enterprises. As far as the actual situation is concerned, the overall operating mechanism of the tobacco market in our country is in a more rigid state, the product sales system is also in a state of relatively low efficiency, and the overall level of performance evaluation is low. And has gradually become one of the reasons for restricting the development of enterprises. According to the special characteristics of tobacco industry, this paper focuses on the analysis of the relevant problems in the personal performance evaluation system, including the system design, implementation, feedback, application and so on. This paper reviews and analyzes the related research on performance evaluation at home and abroad, and analyzes the present situation and existing problems of Hengyang tobacco company performance evaluation. It is found that although Hengyang Tobacco Company attaches great importance to performance management and actively implements some evaluation and incentive schemes, there is too much emphasis on form in the actual implementation process. Fail to truly reflect employee performance and motivate employees. Therefore, it is necessary to actively explore a set of scientific, reasonable and efficient performance evaluation system, which is the key for enterprises to seek a breakthrough in reform. Through the analysis and research, this paper studies the design of the performance evaluation system of Hengyang tobacco company, and studies the specific implementation measures and related expected goals. The article is divided into five chapters, the first chapter is an introduction, introducing the background and significance of this study, as well as the research methods used; The second chapter analyzes the current situation of Hengyang tobacco company performance evaluation, including the company's general situation and responsibilities, as well as the traditional performance evaluation system. The third chapter carries on the Hengyang tobacco company's performance appraisal system related design, including the design idea and the appraisal design as well as the performance appraisal related concrete measure; The fourth chapter analyzes the concrete implementation and expected objectives of the performance evaluation system, including the adjustment of job responsibilities and strengthening the staffing; the last chapter, research conclusions and research prospects.
【学位授予单位】：南华大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F426.8;F272.92

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