巴金编辑出版理念研究

发布时间：2018-03-24 12:51

本文选题：巴金　切入点：编辑理念　出处：《河北大学》2016年硕士论文

【摘要】：提起巴金,相信很多人都会如雷贯耳,他是赫赫有名,享誉文坛的伟大作家,他的作品激励了几代人的成长。然而在巴金先生光鲜“作家”头衔的背后,他还是一名出色的出版家和翻译家,并且在一生的编辑生涯中取得了丰硕的成果。本文将结合巴金的编辑活动,对其编辑出版理念进行论述。即:把握时代需要,引导正确舆论的选题理念,协调编读关系的读者理念,重视书刊设计的装帧理念,对国外文学的翻译理念;同时文中也分别在编辑内容、宣传推销、品牌意识和编辑态度上对巴金的出版经营理念进行了系统论述。21世纪的今天,我国的出版事业面临着巨大的冲击和挑战,因此探讨巴金的编辑出版理念对现今编辑事业发展所带来的启示与借鉴尤为重要。首先,要重视编辑自身发展,培养“学者型编辑”;其次书刊编辑要结合时势,有益读者;最后在现今的编辑事业当中重视人才、树立品牌也是重中之重。这些启示是巴金编辑出版理念的核心,也是今天出版人的宝贵财富。
[Abstract]:When it comes to Ba Jin, I believe many people will hear like thunder. He is a famous and famous writer in the literary world. His works have inspired the growth of several generations. However, behind the glossy "writer" title of Mr. Ba Jin, He is also an outstanding publisher and translator, and has achieved fruitful results in his life of editing. This paper will discuss his editorial and publishing ideas in the light of Ba Jin's editing activities. That is, to grasp the needs of the times. Guide the correct public opinion to choose the topic idea, coordinate the reader's idea of compiling and reading relation, attach importance to the binding design idea of books and periodicals, translate the foreign literature idea, at the same time, the article is also in the editorial content, propaganda and promotion, In the light of brand awareness and editorial attitude, Ba Jin's concept of publishing management has been systematically discussed in the 21st century. Today, the publishing industry in China is facing a tremendous impact and challenges. Therefore, it is very important to probe into Ba Jin's idea of editing and publishing, which is especially important for the development of editing. Firstly, it is necessary to pay attention to the development of editors and cultivate "scholarly editors", secondly, the editors of books and periodicals should combine the current situation and benefit the readers. Finally, it is the most important to attach importance to talent and establish brand in the present editorial career. These revelations are the core of Ba Jin's editorial and publishing idea, and are also the valuable wealth of today's publishers.
【学位授予单位】：河北大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：G230

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