文化工业视角下论新时期我国图书出版业特征、问题及对策

发布时间：2018-09-04 08:05

【摘要】： 随着市场经济的发展和经济体制改革的推进,我国出版业体制改革正不断推进,出版业的产业属性受到日益重视,出版社日益重视图书的经济效益,在一定程度上忽视了图书的社会效益。同时,在西方消费主义文化思潮等的影响下,我国读者的思想观念和生活方式发生了变化,图书消费理念也改变了。在两个因素相互作用和影响下,为西方文化研究者所批判的文化工业的诸多弊端在我国出版业也日益显现。本文旨在结合目前我国图书出版业发展现状、特征以及西方文化工业和消费主义的理论,分析新时期我国图书出版业的问题及其产生的消极影响,并在此基础上对我国图书出版业的发展进行深入思考,并从出版社以及出版管理部门的角度提出相应的对策。
[Abstract]:With the development of the market economy and the advancement of the economic system reform, the reform of the publishing industry in our country is advancing continuously, the industry attribute of the publishing industry is paid more and more attention to, and the publishing houses pay more and more attention to the economic benefits of the books. To a certain extent, the social benefits of books have been neglected. At the same time, under the influence of the western consumerism cultural trend, our readers' ideology and life style have changed, and the book consumption concept has also changed. Under the interaction and influence of the two factors, the malpractices of the cultural industry criticized by the western cultural researchers are also increasingly apparent in the publishing industry of our country. The purpose of this paper is to analyze the problems and negative effects of the book publishing industry in China in the new period, combining with the current situation and characteristics of the book publishing industry in China, as well as the theories of western cultural industry and consumerism. On this basis, the development of the book publishing industry in China is deeply considered, and the corresponding countermeasures are put forward from the perspective of the publishing house and the publishing management department.
【学位授予单位】：苏州大学
【学位级别】：硕士
【学位授予年份】：2010
【分类号】：G239.2-F

【相似文献】