官员微博:网络时代的“新群众路线”

发布时间：2018-05-15 06:18

本文选题：干部身份 + 意见领袖　；参考：《传媒》2015年11期

【摘要】：正官员微博是指"公开以党政领导干部身份开设的个人微博",它把官员与群众、政府与民间、政策与政策执行、执政理念与群众利益的实现等联系在了一起,与党在革命和建设过程中形成并不断发展的群众路线有着高度相关性。通过微博,官员把自身置于网络时代的民众之中,把与民众利益相关的方针、政策、措施等公之于众,倾听民众通过网络发出的声音,回应民众通过网络表达的诉求,并从这些声音中汲取改善工作的能量。当前,微博用户不断扩张,微博问政愈加为群众熟识,群众权利意识越来越强,随着党的群众路线教育实践活动的深入发展,深入分析和探讨官员微博有着重要的现实意义。
[Abstract]:The official Weibo is a personal Weibo that is opened openly as a leading cadre of the party and government. It links officials with the masses, the government and the people, the implementation of policies and policies, the concept of governance and the realization of the interests of the masses. And the Party in the process of revolution and construction and the continuous development of the mass line has a high correlation. Through Weibo, officials put themselves among the people of the Internet age, making public the principles, policies and measures related to the interests of the public, listening to the voices made by the public through the Internet, and responding to the demands expressed by the public through the Internet. And draw energy from these sounds to improve the work. At present, with the expansion of Weibo users, Weibo is becoming more familiar to the masses, and the awareness of the rights of the masses is becoming stronger and stronger. With the further development of the Party's mass line education practice, it is of great practical significance to deeply analyze and discuss the official Weibo.
【作者单位】：钦州学院法律与公共管理学院;贵阳职业技术学院思想政治理论课教育部;
【基金】：国家社会科学基金项目“交往理论视域下政务微博话语权研究”(项目编号:13XGL008) 广西高等学校优秀中青年骨干教师培训工程资助成果(项目编号:GXQG022014062) 广西教育科学“十二五”规划2014年度广西高校统战工作研究专项课题“新媒体时代高校统战理论微博化研究”(项目编号:2014ZTZ014)的研究成果
【分类号】：D252;G206

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