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重庆YL研究所发展战略研究

发布时间:2018-12-15 22:51
【摘要】: 随着近年毒品的泛滥,社会上各种自愿戒毒机构纷纷成立,但由于吸毒者多数文化素质低,法制观念淡薄,社会背景复杂,对毒品有强烈的躯体依赖和精神依赖。在自愿戒毒机构中普遍存在难于管理、偷吸,脱毒治疗难以顺利完成等问题困扰自愿戒毒行业的发展。与此同时,由于自愿戒毒行业存在比较高的利润,越来越多的医疗机构、大型医院也逐步开设了自愿戒毒科,这必然加剧该行业的竞争。在此背景下论文选择一个集科研与临床、前期脱毒与后期康复为一体的专业自愿戒毒所,同时也是一家脱毒治疗的现代化医院——YL研究所为切入点,探索自愿戒毒所的发展问题。 论文首先对中国药物滥用(Drug Abuse)现状与特点,取得的成绩,存在的问题进行了分析,接着从医疗服务产品的无形性、易逝性、品质差异性等8个方面对医疗服务的特征进行了介绍,从宏观的政策、经济以及技术文化环境,介绍了YL研究所的宏观外部环境,进一步详细分析重庆市医疗服务行业及戒毒行业现状和YL研究所的内部环境,并应用AHP方法对YL研究所的竞争力进行了研究。在此基础上,论文应用SWOT方法系统分析了YL研究所的机会、威胁、优势和劣势,认为YL研究所的愿景和使命就是:让社会了解毒品的危害,使人们远离毒品,创建无毒家园;减轻药物依赖对患者身心的损害,改善患者的健康状况,善待患者,使患者身、心都得到满足,实现快乐人生;善待医护人员,为他们创造提高医学技能的机会,使他们拥有满意的薪水和工作环境,将组织发展壮大,使员工有所发展;努力创新,提高医疗服务的附加值。为此可以通过合作战略、加强型战略,认真开展社区服务和科普教育,走专业化道路,不断加强新药品开发,促进YL研究所的健康发展。为成功实施战略,YL研究所应从组织的调整入手,构建和培育良好的组织文化,准备充裕的物质支持,制定适合的年度计划,进行一系列的政策改革,引入合理的人才,保障战略的成功实施。
[Abstract]:With the spread of drugs in recent years, a variety of voluntary drug detoxification institutions have been set up, but because of the low cultural quality of drug addicts, weak legal concepts, complex social background, there is a strong physical and spiritual dependence on drugs. The development of voluntary detoxification industry is plagued by problems such as difficulty in management, drug stealing, and difficulty in successfully completing detoxification treatment in voluntary detoxification institutions. At the same time, because of the high profit of voluntary detoxification industry, more and more medical institutions, large hospitals have gradually set up voluntary detoxification department, which will inevitably intensify the competition of the industry. Under this background, this paper chooses a professional voluntary drug rehabilitation center, which integrates scientific research and clinical research, prophase detoxification and post-rehabilitation, and is also a modern hospital for detoxification treatment, YL Institute, as a breakthrough point. To explore the development of voluntary drug treatment centers. This paper first analyzes the current situation and characteristics, achievements and problems of drug abuse (Drug Abuse) in China, and then analyzes the intangible and perishable nature of medical service products. This paper introduces the characteristics of medical service from eight aspects, such as quality difference, and introduces the macro external environment of YL Institute from the macro policy, economy and technical and cultural environment. The present situation of medical service industry and detoxification industry in Chongqing and the internal environment of YL Institute were analyzed in detail, and the competitiveness of YL Institute was studied by using AHP method. On this basis, the paper systematically analyzes the opportunities, threats, advantages and disadvantages of the YL Institute by using the SWOT method, and holds that the vision and mission of the YL Institute are: to let the society understand the harm of drugs, to make people away from drugs and to create drug-free homes; To reduce the damage of drug dependence on the patient's body and mind, to improve the patient's health, to treat the patient well, to satisfy the patient's body and heart, and to realize a happy life. Be kind to medical staff, create opportunities for them to improve their medical skills, make them have a satisfactory salary and working environment, develop organizations and make employees develop, strive to innovate and improve the added value of medical services. Therefore, through cooperative strategy and strengthening strategy, community service and popular science education can be conscientiously carried out, the road of specialization should be taken, the development of new drugs should be strengthened constantly, and the healthy development of YL research institute should be promoted. In order to implement the strategy successfully, YL research institute should start with organizational adjustment, construct and cultivate good organizational culture, prepare sufficient material support, formulate suitable annual plan, carry out a series of policy reforms, and introduce reasonable talents. To ensure the successful implementation of the strategy.
【学位授予单位】:重庆大学
【学位级别】:硕士
【学位授予年份】:2008
【分类号】:D631.4

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