从当下流行语看我国话语体系的建设、传播与创新——基于对2012—2016年年度流行语的考察
发布时间：2019-02-14 19:07
【摘要】：近年来,当下流行语作为社会文化的产物,其迅猛发展对我国话语传播模式和政策议程设置产生了革命性的挑战,话语体系的传播同样面临考验,主要表现为自由的话语内容需求挑战严谨规范的话语理论、对话表达多元化需求挑战传播方式一元化、个性化的休闲生活挑战庄重正式的话语形象等。进一步增强话语体系传播的有效性,就要实现从传播理念、表达策略、中国化的话语内涵等方面的转变,这是突破当下话语体系面临挑战的新思路。
[Abstract]:In recent years, as a product of social culture, the rapid development of catchwords has brought about a revolutionary challenge to the mode of discourse communication and the setting of policy agenda in China, and the communication of discourse system is also facing the test. The main manifestations are the demand for free discourse content challenging the rigorous and normative discourse theory, the dialogue expression diversity demand challenge dissemination way unitization, the individualized leisure life challenge solemn and formal discourse image and so on. To further enhance the effectiveness of the dissemination of discourse system, we must realize the transformation from the communication concept, the expressing strategy, the Chinese discourse connotation and so on, which is a new way of thinking to break through the challenge of the present discourse system.
【作者单位】： 西安理工大学马克思主义学院;
【分类号】：D61
[Abstract]:In recent years, as a product of social culture, the rapid development of catchwords has brought about a revolutionary challenge to the mode of discourse communication and the setting of policy agenda in China, and the communication of discourse system is also facing the test. The main manifestations are the demand for free discourse content challenging the rigorous and normative discourse theory, the dialogue expression diversity demand challenge dissemination way unitization, the individualized leisure life challenge solemn and formal discourse image and so on. To further enhance the effectiveness of the dissemination of discourse system, we must realize the transformation from the communication concept, the expressing strategy, the Chinese discourse connotation and so on, which is a new way of thinking to break through the challenge of the present discourse system.
【作者单位】： 西安理工大学马克思主义学院;
【分类号】：D61
【参考文献】
相关期刊论文 前3条
1 汪馨兰;;网络信息化条件下我国主流意识形态话语权实现方式的转型研究[J];云南行政学院学报;2016年02期
2 黄，
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