大数据背景下的网络舆情治理策略

发布时间：2019-06-24 16:19

【摘要】：正随着新媒体的不断发展,我国网络舆情的生成和传播机制发生了深刻变化,而大数据技术的兴起,为我们更加有效地进行网络舆情治理工作提供了可能。对大数据背景下网络舆情的治理工作进行研究探讨,有利于更加准确地预判舆情发展趋势,提高舆情治理效能,同时也有利于理论研究视角的多元化、精确化,完善网络舆情研究体系。
[Abstract]:With the development of the new media, the generation and transmission mechanism of the network public opinion of our country has changed deeply, and the rise of the big data technology has provided the possibility for us to carry out the network public opinion governance more effectively. The paper discusses the governance of network public opinion under the background of large data, which is beneficial to the more accurate prediction of the development trend of public opinion and the improvement of the efficiency of public opinion management, and is also conducive to the diversification of the perspective of the theoretical research and the improvement of the network public opinion research system.
【作者单位】：中共山东省委党校校刊编辑部;
【基金】：2016年山东省全省党校系统科研项目“大数据背景下网络舆情治理策略研究”(项目编号:2016sh015)阶段性成果
【分类号】：G206;C912.63

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