印度公共外交中的文化传播管窥

发布时间：2018-03-19 04:07

本文选题：印度　切入点：公共外交　出处：《国际问题研究》2014年06期 　论文类型：期刊论文

【摘要】：近年来,印度公共外交机构逐步建立并提出新公共外交政策,其重点之一就是将丰富的文化元素转化为外交资源,并以多种方式运用于公共外交之中,以期改善印度的国家形象。文化元素在印度公共外交中的影响愈益凸显,在公共外交的机构设置、公共外交的具体实践、运用传统媒介与新媒介进行文化传播等方面都有具体呈现。在起步较晚的情况下,印度公共外交的文化传播策略仍取得了一定成效。然而,印度运用文化元素的公共外交努力并没有完全转化为传播的实际收益,一是因为印度公共外交的文化驱动力主要来自外部,内部驱动力相对不足;二是因为印度公共外交的文化传播呈现分裂性特征,包括国家文化与地区文化的分裂、精英文化与大众文化的分裂等。这些可能会成为影响印度公共外交进一步发展的瓶颈。
[Abstract]:In recent years, India's public diplomatic institutions have gradually established and proposed a new public foreign policy, one of the key points of which is to transform rich cultural elements into diplomatic resources and to apply them in various ways in public diplomacy. With a view to improving India's national image, the influence of cultural elements in India's public diplomacy has become increasingly prominent. In the institutional setting of public diplomacy, the concrete practice of public diplomacy, The cultural communication strategy of Indian public diplomacy has made some achievements under the condition of the late start, however, the new media and traditional media have been used in the cultural communication. However, in the beginning, the culture communication strategy of Indian public diplomacy has made some achievements. India's efforts to use cultural elements in public diplomacy have not completely translated into the actual benefits of communication. One is that the cultural driving force of India's public diplomacy is mainly from the outside, but the internal driving force is relatively insufficient. The second reason is that the cultural communication of Indian public diplomacy presents divisive characteristics, including the split between national culture and regional culture, elite culture and popular culture, which may become the bottleneck affecting the further development of Indian public diplomacy.
【作者单位】：对外经济贸易大学国际关系学院;
【分类号】：D835.1;G135.1

【共引文献】