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赵冬苓编剧品牌建构

发布时间:2018-01-20 11:48

  本文关键词: 赵冬苓 原创精神 精神颜值 品牌建构 出处:《电影文学》2017年06期  论文类型:期刊论文


【摘要】:目前中国影视创作队伍中出现了"编剧荒"现象,这种现象愈演愈烈,成为制约中国影视剧发展的关键。"编剧荒"的存在由来已久,但直到目前仍然悬而未决。关于破解"编剧荒"的研究近年来也成了热点问题。通过研究中国一流编剧的创作,也许会给我们破解这样的难题提供突破口。研究赵冬苓编剧的创作史,我们发现赵冬苓编剧之所以能够保持持续旺盛的创作力,原因在于她把自己的原创精神和作品的精神颜值水乳般交融在一起。这对我们当下的编剧创作具有重要的启示意义。
[Abstract]:At present, there is a phenomenon of "screenwriter shortage" in Chinese film and television creation team, which becomes more and more serious and becomes the key to restrict the development of Chinese film and television drama. The existence of "screenwriter shortage" has a long history. But up to now, it is still in the air. The research on solving the "shortage of screenwriters" has also become a hot issue in recent years. Through the study of the creation of China's first-class screenwriters. Perhaps it will give us a breakthrough to solve such a difficult problem. After studying the history of Zhao Dongling's screenplay, we find that Zhao Dongling's screenplay can maintain a sustained and vigorous creative power. The reason is that she blends her original spirit with the spirit of her works, which is of great significance to our current screenwriting.
【作者单位】: 枣庄学院;
【基金】:2015年度山东省艺术科学重点课题“赵冬苓编剧艺术研究”(立项编号:1506212)相关研究成果
【分类号】:J904
【正文快照】: 在互联网高速发展和商业资本不断融入影视产业的背景下,IP成为人们热议的焦点,IP改编和编剧原创的讨论也此起彼伏。2015年12月15日,新浪娱乐主办了主题为“IP改编VS编剧原创”的新浪潮论坛。该论坛上著名编剧蔡艺侬提出了编剧应有自己的品牌意识和品牌。他指出,“我们这个行业

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