电子媒介影响下的《水浒传》传播研究

发布时间：2018-02-09 17:11

本文关键词： 电子媒介《水浒传》传播文学经典　出处：《广西师范学院》2014年硕士论文　论文类型：学位论文

【摘要】：论文以电子媒介影响下的《水浒传》传播为研究对象，着重运用当前受到学界渐趋重视的媒介理论来分析《水浒传》在消费社会传播的各种现代艺术形式，从中发掘电子媒介、消费文化思潮、体制机制等因素对推动《水浒传》传播所发挥的作用，目的是勾勒电子媒介影响下《水浒传》在消费社会传播的概貌，以期为同处于电子媒介影响下的文学经典传承做些理论和方法上的探索。中国向消费社会转型，《水浒传》借助电子媒介把她的受众扩大到前所未有的范围。水浒广播评书普及了较为准确、详实的水浒故事；水浒影视剧引发人们对古典名著《水浒传》的极大关注，在普及程度和影响深度上超越了以往；网络媒介的特有优势为《水浒传》传播提供了最为自由、便捷的平台，受众对《水浒传》的解读在此得到最大范围和最为高效的传播。论文梳理了《水浒传》依托电子媒介，包括广播、影视和网络媒介传播的历程，认为电子媒介在最大范围和最广深度上促进了《水浒传》传播，然而在追求消费娱乐的社会风尚下，《水浒传》传播也出现不尽如人意的境况，其经典性在各种现代艺术形式中被消解，依据媒介理论最新研究成果，主张调动社会各方面积极因素，提出了从《水浒传》解读者、传播媒介、受众几方面出发构建其今后合理的传播思路。文章在引言部分交待了写作的依据和背景，在对研究现状分析的基础上，，提出了论文研究的核心问题和研究意义。正文部分对电子媒介影响下《水浒传》传播的价值与特点进行了论述，电子媒介促使《水浒传》传播的大众化普及，泛媒介互动强化了《水浒传》传播的效果，在此分析的基础上，归纳出《水浒传》传播在当下凸显出来的问题：《水浒传》文本阅读的式微与在光影世界的风行；水浒影视剧对原著中的暴力过度审美化渲染，对爱情戏的炽热迷恋；网络媒介去除了“审稿”程序，网民尽可以对名著任意的调侃和戏谑。电子媒介影响下的《水浒传》传播进行展望，发现其作为经典名著在当下社会日益彰显出救赎功能，对《水浒传》中存在的问题我们应该站在历史的角度给予客观理性地看待。新兴媒介的发展深刻地影响到《水浒传》的现代传播。在我国全民阅读的社会氛围远没有形成的现实状况下，《水浒传》传播一方面要加强国家政策法规的导向作用，培育形成全民阅读经典的社会氛围；文学批评家要加强对《水浒传》的学术史研究，对《水浒传》中至今仍视为糟粕的成分给予透彻的解读和合理的阐释，引导受众亲近《水浒传》文本的阅读。另一方面要注意发挥电子媒介在《水浒传》经典重构中的作用，借助精英知识分子对文学经典的通俗化解读和利用《水浒传》改编过程中有着较高艺术水准的艺术形态推陈出新等多样化手段助推《水浒传》传播。
[Abstract]:This paper takes the "Water margin" communication under the influence of electronic media as the research object, emphatically uses the media theory which is paid more and more attention by the academic circles at present to analyze the various modern art forms of the "Water margin" communication in the consumer society, and excavates the electronic media from it. The factors such as the trend of thought of consumer culture, the system mechanism and other factors play a role in promoting the spread of "Water margin", the purpose of which is to outline the general picture of "Water margin" spread in consumer society under the influence of electronic media. In order to do some theoretical and methodological exploration for the transmission of literary classics under the influence of electronic media. With the help of electronic media, "Water margin" expands its audience to an unprecedented range. The Shuihu broadcast commentary popularizes the more accurate and detailed stories of the Water margin. The Shuihu film and television drama has aroused people's great attention to the classical masterpiece Water margin, surpassing the past in its popularity and depth of influence. The unique advantages of the network media have provided the freest and most convenient platform for the dissemination of "Water margin". The audience's interpretation of "Water margin" gets the largest scope and the most efficient communication. This paper combs the course of "Water margin" relying on electronic media, including radio, film and network media. It is believed that electronic media have promoted the spread of the Water margin in the greatest scope and the widest depth, but in the pursuit of consumption and entertainment in the social fashion, the dissemination of the Water margin also appeared unsatisfactory situation. According to the latest research results of media theory, it advocates the mobilization of various positive factors of society, and puts forward the understanding of readers and the media from the "Water margin". The audience starts from several aspects to construct its in the future reasonable dissemination train of thought. In the introduction part, the author explains the basis and background of the writing, and analyzes the present situation of the research. The main body discusses the value and characteristics of "Water margin" communication under the influence of electronic media, which promotes the popularization of "Water margin" communication. The interaction of pan-media strengthens the effect of "Water margin" communication. On the basis of this analysis, the problems of "Water margin" communication are summed up: the decline of "Water margin" text reading and the popularity in the world of light and shadow; Shuihu movies and TV plays exaggerate the violence in the original works and have a passionate fascination with love dramas; the network media has removed the "review" process. Internet users can look forward to the spread of "Water margin" under the influence of electronic media, and find that, as a classic masterpiece, it has increasingly demonstrated the function of redemption in the present society. We should treat the problems in Water margin objectively and rationally from the historical point of view. The development of new media has a profound impact on the modern communication of Water margin. The social atmosphere of reading by all people in our country is far away. In the absence of a realistic situation, on the one hand, the dissemination of "Water margin" should strengthen the guiding role of national policies and regulations. The literary critics should strengthen the research on the academic history of the Water margin and give a thorough interpretation and reasonable explanation of the ingredients still regarded as dross in the Book of the Marsh. On the other hand, we should pay attention to the role of electronic media in the reconstruction of the classic of the Water margin. With the help of the popular interpretation of literary classics by elite intellectuals and the variety of means such as promoting the spread of Water margin by using the artistic form with higher artistic standard in the adaptation of the book, it is helpful to push forward the spread of "Water margin".
【学位授予单位】：广西师范学院
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：J905

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