互动叙事理论视角下的中国网络剧发展

发布时间：2018-03-25 20:13

  本文选题：媒介技术　切入点：弹幕　出处：《电影评介》2017年14期

【摘要】：正"任何媒介对个人和社会的任何影响,都是由于新的尺度产生的;我们的任何一种延伸,都要在我们的事物中引进一种新的尺度"[1],麦克卢汉认为媒介技术是一种新的尺度,肯定了媒介技术对于传播内容的重要影响。互联网作为一种新的传播媒介,其最显著的特征就在于"互动性",互动性已经成为新媒介与传统媒介之间的重要分界特征之一,这是传统媒体无法比拟的优势,新的传播媒介使信息接受者不再是单纯的受众,而是传受一体化的互动。如今,进入web2.0时
[Abstract]:"any influence of any medium on the individual and on society is the result of a new scale; any extension of us is to introduce a new yardstick into our things" [1], which McLuhan considers media technology to be a new yardstick. Affirming the important impact of media technology on the content of communication. As a new medium of communication, the Internet is characterized by its "interactivity", which has become one of the important characteristics of the demarcation between new media and traditional media, This is the unparalleled advantage of the traditional media, the new media make the information recipient is no longer a simple audience, but the integration of communication and interaction. Now, when entering the web2.0
【作者单位】： 北京师范大学艺术与传媒学院;
【基金】：2017年度国家社科基金艺术学重大项目《中国网络电影、网络剧、网络节目研究》(项目编号:17ZD02)的阶段性成果
【分类号】：J905
，

本文编号：1664696