高职院校动画专业发展的瓶颈与突破

发布时间：2018-03-31 17:13

本文选题：高职院校　切入点：动画教学　出处：《河北师范大学》2013年硕士论文

【摘要】：中国动画从上个世纪二十年代发展到至今，虽然整个的产业模式没有美国、日本那么健全成熟，但是通过每年在大幅度增长的产量数字可以看出整体是在快速发展的。动画产业作为国家文化产业的一个体现点，是文化产业的重要组成部分，是21世纪最具发展潜力的朝阳产业。同时动画产业又是内容产业、创意产业，生动性、趣味性、实用性、想象力都是动画最本质的东西。人才是动画产业发展的基础，任何一部动画作品从产业走向市场成为商品，都需要大量的创意人才。而创意人才大部分是来至于大中专院校的培养。近年来，随着国家对动画产业的大力扶持，社会对动画人才的需求日益扩大，也为社会搭建了一个巨大的就业平台，进而促使动画专业成为国内大中专院校竞相开设的热门专业。据统计截止到2008年，全国约有447所大学设立了动画专业，1230所大学开办了动漫专业相关的院系。到目前为止笔者认为国内开设动画专业或涉及动漫专业的院校要远远高于08年所统计的数字。然而好景不长，在这繁荣景象的背后，我国动漫教育存在着极大的盲目性和功利性，由此也暴露了很多院校办学的弊端，如在师资力量、办学条件、专业定位、教学体系上所存在的不足，从而导致学生毕业后找不到合适的工作，企业也很难招到适合企业发展的员工。通过最近两年学生就业状况显示，这种现象愈来愈严重，动画专业也一度亮起红灯成为最难就业的专业。高等院校的根本任务是培养具有创新精神和实践能力的高级专门人才。高职院校更应该根据学校自身实力和市场需求准确定位，从而找出适合本校学生自身特点，有利其学生就业发展的教学模式。动画专业就业压力的增加，作为一线的动画专业教育工作者笔者有义务去探讨、思考和研究高职院校动画专业该如何迎合市场需求，给自己明确定位。通过研究高职院校学生特点以及分析动画市场需求，笔者发现存在以下问题：首先、高职院校学生美术基础相对较薄弱，学习积极性不高。面对这样的学生实施我们的教学就非常被动。同样这类学生毕业后大部分无法从事动画工作。既然发现了问题，作为一线的老师该如何去解决便是本篇论文研究的目的。其次、为解决问题笔者和同事通过市场调研发现目前的动漫市场范围大、涉及面广。动画专业的学生不仅限于制作动画的工作，与动画相关的周边工作非常之多。并且对人员的需求量也很大，如FLASH课件制作等。往往这类的企业对动画制作的要求不是很高，学生容易上手，他们只是借助于动画形式来达到宣传产品、推广教学、缩减成本的目的。因此，论文以市场调研为基础，结合实际项目分析来列举多种适合高职院校动画教学发展的可行性方案。并以笔者所在院校为例，，论证创新教学的可实行之路。
[Abstract]:Chinese animation has developed from the 1920s to the present. Although the entire industrial model is not as sound as the United States, Japan is so sound and mature. However, through the annual growth of output figures, we can see that the whole industry is developing rapidly. Animation industry, as a reflection point of the national cultural industry, is an important part of the cultural industry. Animation industry is also the content industry, creative industry, lively, interesting, practical, imagination is the most essential thing of animation. Talent is the foundation of animation industry development. Any animated work from industry to market needs a lot of creative talents, and most of the creative talents come from universities and colleges. In recent years, with the strong support of the country to the animation industry, the society's demand for animation talents is expanding day by day, which has also set up a huge employment platform for the society. Thus, animation has become a hot specialty in China's universities and colleges. According to statistics, as of 2008, There are about 447 universities in China that have set up 1230 animation colleges and departments. So far, the author thinks that the number of colleges and universities that set up animation major or involve animation specialty is much higher than that in 2008. The numbers. But the good times aren't long, Behind this prosperous scene, animation education in our country has great blindness and utilitarianism, which also exposes the disadvantages of many colleges and universities, such as the shortage of teachers, conditions, professional orientation and teaching system. As a result, students are unable to find suitable jobs after graduation, and it is very difficult for enterprises to recruit employees suitable for the development of enterprises. The employment situation of students in the past two years has shown that this phenomenon is becoming more and more serious. Animation major also once red light became the most difficult to obtain employment major. The basic task of colleges and universities is to train senior specialized talents with innovative spirit and practical ability. Higher vocational colleges should find out the characteristics of their students according to their own strength and market demand. The author, as a front-line professional educator of animation, has the duty to explore, think and study how the animation major in higher vocational colleges should meet the needs of the market. Give yourself a clear position. By studying the characteristics of students in higher vocational colleges and analyzing the demand of animation market, the author finds that the following problems exist: firstly, the art foundation of students in higher vocational colleges is relatively weak. Learning enthusiasm is not high. In the face of such students to implement our teaching is very passive. The same kind of students can not do animation work after graduation. Since found a problem, As a front-line teacher how to solve is the purpose of this paper. Secondly, in order to solve the problem the author and colleagues through market research found that the current animation market scope, Students majoring in animation are not only limited to the work of making animation, but also have a lot of peripheral work related to animation. And there is also a great demand for personnel. Such as FLASH courseware making etc. Often this kind of enterprises have not very high requirements for animation production, students are easy to use, they only use the form of animation to achieve the purpose of publicizing products, promoting teaching, and reducing costs. Based on market research and practical project analysis, this paper enumerates a variety of feasible schemes suitable for the development of animation teaching in higher vocational colleges, and takes the author's colleges as an example to demonstrate the feasible way of innovative teaching.
【学位授予单位】：河北师范大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：J218.7-4;J954-4

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