纪录片《本草中国》的多重价值解读

发布时间：2018-05-01 13:07

本文选题：《本草中国》 + 文献价值　；参考：《视听》2016年10期

【摘要】：《本草中国》是一部以介绍"中国非物质遗产中药炮制技术及中药传统制剂方法传承人"为灵魂,引导观众走进中药世界的纪录片,它对普及中医药文化及弘扬和传播我国传统文化发挥了重大的作用,一经播出就引起了社会各界的广泛关注,收到了高收视、高口碑的良好传播效果。本文认为,该片的成功是由于其自身包涵了多重价值——文献价值、审美价值、科普价值、人文价值,本文将对这四个方面进行解读和分析。
[Abstract]:"Chinese Herbal Medicine" is a documentary that introduces the "Chinese Intangible Heritage traditional Chinese Medicine processing Technology and traditional Chinese Medicine preparation methods" as the soul to guide the audience into the world of traditional Chinese medicine. It has played an important role in popularizing traditional Chinese medicine culture and spreading Chinese traditional culture. Once broadcast, it has aroused widespread concern from all walks of life, and has received a good communication effect of high ratings and high reputation. This paper holds that the success of the film is due to its multiple values-literature value, aesthetic value, popular science value, humanistic value. This paper will interpret and analyze these four aspects.
【作者单位】：华南理工大学新闻与传播学院;
【分类号】：J952

【相似文献】