从“怀旧”到“后怀旧”——关于苏州城市形象片的文化研究

发布时间：2018-05-25 04:10

本文选题：城市形象 + 《小城之春》　；参考：《江苏社会科学》2017年04期

【摘要】：本文以几部关于苏州的城市影像片为研究对象,探讨由费穆《小城之春》所建构的具有怀旧诗学特征的苏州城市形象在当代社会是如何随着全球消费浪潮的到来而改变。本文认为以《苏园六记》为代表的早期苏州城市影像延续并将《小城之春》的"怀旧诗学"演绎到极致,视觉影像中的苏州园林不仅是人们浪漫怀旧的对象,更是中国文化精神的象征。但是在不断变化的新城市背景和全球消费环境下,充满诗意的"视觉怀旧"在《中国苏州》、《家在苏州》和《时间的重量》等城市影像中演变为全球消费的"后怀旧"。在"后怀旧"的城市影像空间里,传统与现代、区域和国家、本土与全球等不同城市景观彼此交织,共同形塑了一个斑驳混杂的"苏州形象"。
[Abstract]:This paper takes several city images about Suzhou as the research object, and discusses how the city image of Suzhou with nostalgic poetic characteristics is changed with the arrival of global consumption tide in the contemporary society, which is constructed by Feimu "Spring of small cities". This paper holds that the early Suzhou city image represented by "six Records of Suzhou Garden" continues and deduces the "nostalgia Poetics" of "Spring of small Town" to the extreme. The Suzhou garden in visual image is not only the romantic object of nostalgia. It is also the symbol of Chinese cultural spirit. However, under the changing new urban background and global consumption environment, the poetic "visual nostalgia" has evolved into "post-nostalgia" in the images of Suzhou, China, and the weight of time. In the "post-nostalgic" urban image space, the traditional and modern, regional and national, local and global urban landscape intertwined, forming a mottled "Suzhou image".
【作者单位】：苏州大学凤凰传媒学院;
【基金】：江苏省“333”工程项目“新媒体环境下城市形象的建构与传播研究”(BRA2016434) 苏州市姑苏文化宣传重点人才项目“改革开放以来苏州当代文艺传播现象研究”(LL2016002)阶段性成果
【分类号】：G127;J905

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