中国故事“向西讲”——孙书云访谈录

发布时间：2018-06-07 16:45

  本文选题：纪录片 + 西方人　； 参考：《全球传媒学刊》2016年03期

【摘要】：面向西方受众、讲好中国故事,面临诸多问题,打开受众研究这一"黑匣子"是解决问题的关键一环。本次访谈中,BBC导演、制片人孙书云,基于自己长期在英国的从业经历和对中英两国纪录片深入的观察和思考,分享了她对于西方受众的思维模式和接受习惯框架下如何讲好中国故事的真知灼见,其中包括西方人认为什么是好故事、BBC如何捕捉好故事、中国故事为何讲不好与如何讲得好、当前国际传播环境中讲好中国故事中国方面所能采取的最佳国际合作方式等几个核心问题。
[Abstract]:Facing the western audience, telling the Chinese story well and facing many problems, opening the "black box" to the audience is the key to solve the problem. In this interview, Sun Shuyun, director and producer of the BBC, based on his long experience in the UK and his in-depth observation and reflection on the Chinese and British documentaries, She shared her insights on how to tell Chinese stories in the framework of Western audiences and acceptance habits, including what Westerners think is a good story, how the BBC captures good stories, why Chinese stories are not good and how well they are told. In the current international communication environment, there are several core issues, such as the best international cooperation mode that China can adopt in telling Chinese stories.
【作者单位】： 北京第二外国语学院;清华大学新闻与传播学院;
【基金】：2014北京市科技创新平台项目——涉华舆情监测与受众研究子项目“英国人看当今中国” 中国外文局对外传播研究中心委托课题“新媒介时代讲好中国故事之话语策略研究”的阶段性成果
【分类号】：J952
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本文编号：1991873