新世纪中国电影塑造国家形象研究

发布时间：2018-06-13 14:30

本文选题：中国电影 + 国家形象　；参考：《中国海洋大学》2014年硕士论文

【摘要】：随着全球生产力的迅猛发展、旧殖民体系的瓦解和苏东的剧变,文化在全球范围内被提升到了和政治、经济、军事同等重要的地位,世界各国纷纷展开话语权的争夺,努力提高自身的文化实力,塑造正面的国家形象。中国已经取得了辉煌的成绩,但是国家形象却不容乐观,甚至处于受制于人的境地,中国迫切希望在国内外树立与自身实力相匹配、与客观情况相吻合的国家形象。我们身处一个影像媒介的时代,而由于电影自身的特性以及我国电影相对其他文化产品的成功,中国电影能够在塑造良好的国家形象方面发挥重要作用。对国家形象的研究有两种典型的视角,即“本质主义”的反映观和“建构主义”的生成观,只有综合考察这两种视角,才能赋予“国家形象”一个更为全面的定义,国家形象涵盖了一个国家的政治、军事、文化、社会生活和经济等诸方面。经过百余年的积淀,特别是新世纪以来的飞速发展,中国电影在数量、票房和国际影响力上都有了很大进步,在塑造中国形象上发挥了不可替代的作用。笔者主要依据国内外票房和电影节获奖这两大标准,选取了2000年到2012年间有较大影响力的中国影片,对其塑造的中国政治、军事、社会、文化和经济形象进行全面地分析,对其塑造国家形象的典型方式进行阐释,并与好莱坞电影塑造的美国形象进行比较,从而总结出新世纪以来中国电影塑造国家形象的成败得失,并提出电影塑造良好的中国形象的策略。中国电影中主旋律电影、商业电影和艺术电影的分野正逐渐消解,其实力的壮大也为塑造良好的国家形象奠定了基础。但是,好莱坞电影仍然牢牢掌控世界电影的话语权,面对好莱坞电影技术、资本、人才等方面的压力,中国电影似乎难以招架。在宏观层面,中国电影必须立足于辉煌灿烂的中华文化和飞速发展的现实中国,在实现文化自觉的基础上,满怀文化自信,最终实现文化自强,并在国际舞台上勇于争夺话语权,而不畏惧现有的文化霸权。在微观层面,中国电影则需从电影题材、表现手法等方面入手,打造一批电影精品。总之,新世纪以来的中国电影在塑造国家形象上,既取得了一定的成绩,也存在不少需要改进的地方,唯有站在文化自强的高度,对中国电影的既往和现状有清晰地认识,才能在战略和方法上有所改进,成功塑造良好的中国形象。
[Abstract]:With the rapid development of global productivity, the disintegration of the old colonial system and the upheaval in the Soviet Union and East China, culture has been promoted to the political, economic and military status around the world. All the countries of the world are scramble for the power of discourse, strive to improve their own cultural strength and create a positive image of the country. China has made brilliant achievements. But the national image is not optimistic, but it is even in the situation. China is eager to set up a national image that matches its own strength and is consistent with the objective situation at home and abroad. We are in an age of image media, and because of the character of the film itself and the success of Chinese films relative to other cultural products, Chinese films can play an important role in shaping a good image of the country. There are two typical perspectives on the study of the national image, namely the "essentialism" and the concept of "constructivism". Only by examining these two perspectives can the national image be given a more comprehensive definition and the national image is covered. The political, military, cultural, social and economic aspects of a country, after more than 100 years of accumulation, especially the rapid development of the new century, have made great progress in the number, box office and international influence of Chinese films, and play an irreplaceable role in shaping the image of China. The author mainly based on the box office at home and abroad. And the two major standards of the Film Festival Award, the Chinese films which have great influence from 2000 to 2012 are selected, and the Chinese political, military, social, cultural and economic images are comprehensively analyzed, and the typical ways of shaping the national image are explained and compared with the image of the United States in the Hollywood films. The success and failure of the Chinese film in the new century has been put forward, and the strategy of creating a good image of China has been put forward. The theme of Chinese films, commercial films and art films is gradually disappearing, and the strength of the film has also laid the foundation for the shaping of a good national image. However, the Hollywood film is still the same. In the face of the pressure of Hollywood film technology, capital and talent, Chinese films seem to be hard to stand up. On the macro level, Chinese films must be based on the splendid Chinese culture and the rapid development of China. On the basis of the realization of the cultural consciousness, the Chinese films are full of cultural confidence and finally realize the text. In the micro level, Chinese films need to start a batch of films from the aspects of film themes and performance techniques. In a word, Chinese films have made certain achievements and many needs in shaping the national image since the new century. The only place to improve is to make a clear understanding of the past and present situation of Chinese films, so as to improve the strategy and methods and successfully create a good image of China.
【学位授予单位】：中国海洋大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：J905

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