从纪录片《归途列车》看中国题材纪录片的国际化
发布时间：2018-07-14 16:56
【摘要】：纪录片是国家对外传播与跨文化交流的重要载体。在传媒产业纷纷转型的趋势下,中国题材纪录片将目光投向国际市场、积极参与国际竞争是行之有效的发展策略。近几年来,中国题材纪录片在国际舞台上声名鹊起、成绩显著,在各大电影节中获得越来越多的奖项,让中国题材纪录片在国际市场上渐渐找到了自己的位置。 本文通过对纪录片《归途列车》的题材选择、叙事风格以及海外推送模式等方面的分析,探寻其成功背后的国际化操作手法,并以此展开对中国题材纪录片国际化的思考。笔者认为中国题材纪录片的国际化依赖于它的文化特色以及市场化程度。基于此,本文主要研究以下三个部分： 第一部分是关于纪录片《归途列车》的介绍。着重对该片取得的成绩进行统计分析,分析该片在纪录片国际市场的影响力,探寻该片国际推广的路线。 第二部分是对纪录片《归途列车》成功因素的分析。总结该片成功原因是抓住了国际关注的热点、使用了故事化叙事手法以及运用了商业化推送模式。 第三部分是对中国题材纪录片的国际化生存问题进行探析。笔者认为国际性选题的挖掘、中国故事的表达、中国特色文化的展现以及国内外合作的加强,是中国题材纪录片国际化之路的必要选择。
[Abstract]:Documentary is an important carrier of national communication and cross-cultural communication. Under the trend of media industry transforming one after another, it is an effective development strategy for Chinese documentaries to focus on the international market and actively participate in international competition. In recent years, Chinese documentaries have gained prominence on the international stage and gained more and more awards in major film festivals, which has gradually made Chinese documentaries find their place in the international market. Based on the analysis of the theme selection, narrative style and overseas push mode of the documentary, this paper explores the international operation methods behind its success, and puts forward some thoughts on the internationalization of Chinese documentary. The author believes that the internationalization of Chinese documentaries depends on its cultural characteristics and marketization. Based on this, this paper mainly studies the following three parts: the first part is about the introduction of documentary "homecoming Train". This paper focuses on the statistical analysis of the film's achievements, analyzes its influence in the international market of documentary films, and explores the route of its international promotion. The second part is the analysis of the success factors of documentary "homecoming Train". The reason for the success of the film is to catch the international attention, to use the story narrative technique and to use the commercial push mode. The third part is to analyze the international existence of Chinese documentaries. The author thinks that the mining of international topics, the expression of Chinese stories, the display of culture with Chinese characteristics and the strengthening of cooperation at home and abroad are the necessary choices for the internationalization of Chinese documentaries.
【学位授予单位】：兰州大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：J952
[Abstract]:Documentary is an important carrier of national communication and cross-cultural communication. Under the trend of media industry transforming one after another, it is an effective development strategy for Chinese documentaries to focus on the international market and actively participate in international competition. In recent years, Chinese documentaries have gained prominence on the international stage and gained more and more awards in major film festivals, which has gradually made Chinese documentaries find their place in the international market. Based on the analysis of the theme selection, narrative style and overseas push mode of the documentary, this paper explores the international operation methods behind its success, and puts forward some thoughts on the internationalization of Chinese documentary. The author believes that the internationalization of Chinese documentaries depends on its cultural characteristics and marketization. Based on this, this paper mainly studies the following three parts: the first part is about the introduction of documentary "homecoming Train". This paper focuses on the statistical analysis of the film's achievements, analyzes its influence in the international market of documentary films, and explores the route of its international promotion. The second part is the analysis of the success factors of documentary "homecoming Train". The reason for the success of the film is to catch the international attention, to use the story narrative technique and to use the commercial push mode. The third part is to analyze the international existence of Chinese documentaries. The author thinks that the mining of international topics, the expression of Chinese stories, the display of culture with Chinese characteristics and the strengthening of cooperation at home and abroad are the necessary choices for the internationalization of Chinese documentaries.
【学位授予单位】：兰州大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：J952
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