KPO中的知识产权风险及其控制

发布时间：2018-04-20 10:26

本文选题：知识流程外包 + 知识产权　；参考：《华中师范大学》2012年硕士论文

【摘要】：知识流程外包(Knowledge Process Outsourcing,简称KPO)作为知识密集型产业与知识产权密切相关。而在我国,据调查,我国的知识流程外包产业的发展尚处于初级状态,而创意产业的知识产权建设也并未完善。于是本文在分析了知识流程外包中的知识产权授权主体的基础上,提出了我国KPO产业中的知识产权的授权模式和各种模式的价值估值体系来控制知识流程外包中的知识产权风险,并对通过对调研的知识流程外包产业——易唯思中国商务咨询有限公司的知识产权授权模式进行了具体剖析。本文通过对KPO产业中知识产权授权模式的研究和分析,希望能给这个新兴的领域以借鉴。本文主要解决的关键问题有：提出KPO的知识产权风险问题及控制方法。由于KPO中发包方与接包方存在知识共享,使得发包方将自身核心技术和知识暴露给其合作伙伴接包方。这使得知识流程外包可能面临着知识产权流失；知识产权权益分配不公；知识产权不正当竞争和知识资源被掠夺等产权风险。本论文通过KPO中知识产权风险产生原因和机理的分析,将知识产权风险划分为知识产权流失风险、侵犯第三方知识产权风险以及知识产权归属风险。面对这些风险,我提出了一系列控制办法,其中KPO中的知识产权授权模式控制机制是我提出的最实用的控制风险的方法,即：无限授权模式(unlimited)；按实际使用收费授权模式(pay-per-use);按需扩容授权模式(capacity-on-demand)。基于授权模式的选择方,我也提出了相应的：风险因子分析、收益因子分析、调整和适应能力分析和激励强度分析,以协助KPO运营者从风险、收益、调整和适应能力、以及激励强度等各方面,分析出最适合自己的授权模式。文章第一部分向读者介绍KPO的概念范畴,以及KPO区别于其他外包形式的与知识产权有关的典型特征。第二部分,提出可以用来识别KPO中知识产权风险的分析依据、分析模型,使得后文的分析结果更准确,更有说服性。并结合之前我在做新世纪人才项目中跟踪调查的江通动漫的案例,分析KPO中主要涉及的知识产权类型,并进行总结归纳,形成风险框架。第三部分是搜集归纳我们信息管理专业的典型的分析方法,然后提炼得出能够用于KPO中知识产权风险识别的分析模型和方法,并进行可行性判断,然后结合上面的分析方法,得到KPO中存在的知识产权风险。第四部分是在提出风险的基础上,结合我去年一整年,在导师的新世纪人才项目中做的这方面的研究,得出除了采取相关知识产权法的大众化控制方法外,运用我归纳的知识产权授权模式,采取合理的知识产权授权机制,是KPo中风险控制最有效的途径。最后一个部分则是运用我们之前一直在跟踪调查的一个典型的国内KPO企业的实例,将上述风险控制模型在企业中的运用实施进行具体地列举剖析,做到理论与实践操作相结合。
[Abstract]:Knowledge Process Outsourcing (KPO) is closely related to intellectual property as a knowledge-intensive industry. In our country, according to the investigation, the development of the knowledge process outsourcing industry is still in the primary state, and the intellectual property construction of the creative industry is not perfect. So this paper analyzes the subject of intellectual property rights in knowledge process outsourcing. This paper puts forward the authorization mode of intellectual property in KPO industry and the valuation system of various models to control the risk of intellectual property in knowledge process outsourcing. And through the investigation of knowledge process outsourcing industry-Yi Weishi China Business Consulting Co., Ltd. intellectual property licensing model was analyzed. Based on the research and analysis of intellectual property licensing model in KPO industry, this paper hopes to give reference to this emerging field. The key problems to be solved in this paper are as follows: the intellectual property risk of KPO and its control methods are put forward. Due to the existence of knowledge sharing between the supplier and the contractor in KPO, the supplier exposes its core technology and knowledge to its partners. This makes the knowledge process outsourcing may be faced with the loss of intellectual property rights, unfair distribution of intellectual property rights, unfair competition of intellectual property rights and exploitation of intellectual resources and other property rights risks. Through the analysis of the causes and mechanism of intellectual property risk in KPO, this paper divides intellectual property risk into intellectual property loss risk, third party intellectual property risk and intellectual property ownership risk. In the face of these risks, I put forward a series of control methods, in which the intellectual property licensing mode control mechanism in KPO is the most practical method to control risk. That is: unlimited authorization mode; pay-per-use mode according to actual use; capacity-on-demand authorization mode. Based on the selection of the authorization model, I have also proposed the corresponding: risk factor analysis, income factor analysis, adjustment and adaptability analysis and incentive strength analysis to assist KPO operators in their ability to adjust and adapt from risk, income, adjustment and adaptation. And incentive intensity and other aspects, analysis of the most suitable for their own authorization model. The first part introduces the concept category of KPO and the typical features of KPO which are different from other forms of outsourcing related to intellectual property. In the second part, the analysis basis and model can be used to identify the intellectual property risk in KPO, which makes the analysis results more accurate and persuasive. Combined with the case of Jiangtong Animation which I followed and investigated in the New Century Talent Project before, the main types of intellectual property involved in KPO were analyzed, and summarized to form the risk framework. The third part is to collect and summarize the typical analysis methods of our information management specialty, then extract the analysis model and method that can be used to identify the intellectual property risk in KPO, and make feasibility judgment, and then combine the above analysis method. Get the intellectual property risk in KPO. The fourth part is on the basis of putting forward the risk, combined with the research done by my mentor in the new century talent project in the whole year of last year, it is concluded that in addition to adopting the popular control method of the relevant intellectual property law, It is the most effective way of risk control in KPo to use the intellectual property licensing model and adopt reasonable intellectual property licensing mechanism. The last part is to use a typical example of domestic KPO enterprises which we have been tracking and investigating before, enumerating and analyzing the application of the above risk control model in enterprises, so as to combine theory with practice.
【学位授予单位】：华中师范大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：D913;F204

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