气象影视广告信息管理系统设计与实现

发布时间：2018-01-14 05:18

本文关键词：气象影视广告信息管理系统设计与实现　出处：《电子科技大学》2010年硕士论文　论文类型：学位论文

【摘要】：在全球气候变暖的大背景下,天气变化对人们的影响越来越大,电视天气预报得到了方方面面的关注,是气象部门防灾减灾服务大众的重要手段。在发挥显著社会效益的同时,电视天气预报节目中广告影响进一步增大,气象影视广告的经营已经成为气象部门支持事业持续发展的主要经济支柱之一。随着计算机和网络技术的发展,计算机的应用日益广泛,在越来越多的领域取得了进展。由于气象影视广告的特殊性,气象影视广告的管理相对落后,还处于较为原始的状态,在提倡科学管理的今天,人工的原始管理已远远不能满足气象影视广告业务需求,需要一套设计科学、功能全面的气象广告信息管理系统,实现气象影视广告管理的规范化、科学化,以此提高气象影视广告业务的管理水平,以适应未来的管理需求。本文通过分析吉林省气象影视广告业务的实际,提出了气象影视广告信息管理系统的需求和系统模块设计,研究分析了所需的数据库及其开发技术,介绍了气象影视广告信息管理系统的设计与实现过程,重点介绍了系统的数据库结构,对主要模块设计开发进行了深入详实的剖析。
[Abstract]:In the context of global warming, the impact of weather changes on people is growing, television weather forecast has been paid attention to in all aspects. It is an important means for meteorological departments to provide disaster prevention and mitigation services to the public. While bringing into play significant social benefits, the influence of advertisements in TV weather forecast programs has further increased. The management of meteorological film and television advertisement has become one of the main economic pillars of meteorological department to support the sustainable development of the cause. With the development of computer and network technology, the application of computer is becoming more and more extensive. Because of the particularity of the meteorological film and television advertisement, the management of the meteorological film and television advertisement is relatively backward, and is still in a relatively primitive state. Artificial original management can not meet the needs of meteorological film and television advertising business, need a set of scientific design, comprehensive function of meteorological advertising information management system, to achieve the standardization and scientific management of meteorological film and television advertising. In order to improve the management level of meteorological film and television advertising business, in order to meet the future management needs. Based on the analysis of the actual situation of meteorological film and television advertising in Jilin Province, this paper puts forward the requirement and module design of the information management system for meteorological film and television advertising, and studies and analyzes the needed database and its development technology. This paper introduces the design and implementation process of meteorological video advertisement information management system, emphasizes on the database structure of the system, and analyzes the design and development of the main modules in detail.
【学位授予单位】：电子科技大学
【学位级别】：硕士
【学位授予年份】：2010
【分类号】：TP311.52

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