当代媒体技术影响下的书法字体设计

发布时间：2018-05-11 13:34

本文选题：媒体技术 + 书法字体　；参考：《福建师范大学》2015年硕士论文

【摘要】：随着信息时代到来、网络计算机普及、当代媒体技术出现,字体更加广泛的运用到艺术、设计、文学、语言、历史、政治等多个领域。书法字体设计是字体的分支之一,作为设计的重要组成部分,在形成过程中受到了媒体技术的影响,表现出多样化的形式和风格,从而出现了符合当下时代背景的字体设计艺术领域,表达出现代社会审美的艺术价值和视觉传达需求。本课题通过阐述书法字体在媒体技术环境下,针对人们使用文字习惯的改变,从传统汉字过渡到键盘时代所产生的变化,使得对字体设计的要求也在不断发生着变化这一方向为切入点,归纳、分析、总结了媒体技术背景下的字体类别、表现形式、基本特征、设计原则以及价值体现等方面,以此拓宽字体设计的范畴,实现与现代设计的融合,达到符合高科技时代下人们由于快节奏、高压力工作特点和生活状态所导致的对于字体的直白、简单的需求这一现象。并通过结合毕业设计创作,进一步探究新技术下书法字体设计的特性,使其不仅展示了媒体技术影响下的书法字体能够从多方面满足大众的需求,而且也填补了书法字体在设计研究方面的不足,为现代字体设计提供理论依据。
[Abstract]:With the advent of the information age, the popularization of network computers, the emergence of contemporary media technology, fonts are more widely used in art, design, literature, language, history, politics and other fields. Calligraphy font design is one of the branches of the font, as an important part of the design, it is influenced by media technology in the process of formation, showing a variety of forms and styles. Therefore, the art field of font design, which accords with the background of the present era, expresses the artistic value and visual communication demand of modern society. In this paper, the author expounds the changes of calligraphy fonts in the media environment and the transition from the traditional Chinese characters to the keyboard times in view of the change of people's writing habits. So that the requirements of font design are constantly changing as a breakthrough point, induces, analyzes and summarizes the font types, forms of expression, basic features, design principles and value embodiment under the background of media technology. In order to widen the scope of font design and realize the integration with modern design, it can meet the needs of the people in the hi-tech era due to the rapid rhythm, high pressure working characteristics and living conditions. And through the combination of graduation design, further explore the characteristics of calligraphy font design under the new technology, so that it not only shows that the calligraphy font under the influence of media technology can meet the needs of the public from many aspects. It also fills up the deficiency of calligraphy font design and provides theoretical basis for modern font design.
【学位授予单位】：福建师范大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：J524

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