“四德歌”健身广场舞价值及其推广研究

发布时间：2018-08-14 15:30

【摘要】：“四德歌”健身广场舞是在全民健身运动的指导下,以体育运动和四年一届的省运会的大背景下,积极响应毛泽东主席“发展体育运动,增强人民体质”的号召,经过在2007年第七届全国大学生运动会开幕式上教育部长周济代表教育部向全国的广大青少年学生提出:“每天锻炼一小时,健康工作50年,幸福生活一辈子”的口号。人们越来越关注自己的身体健康和高品质的社会生活,体育运动越来越受到广大社会群体的认同。“四德歌”健身广场舞既能促进人的生理、心理和社会道德全面发展,又能加强各族人民之间的相互了解,有利于地域之间的交流,增进了解,促进和谐社会的发展。“四德歌”健身广场舞是以“四德歌”为核心的思想体系,又是以符合广场舞要求的活动体系。“四德歌”健身广场舞自开展以来也吸引了山东省各地市的积极参与。广场舞是中国人民群众的一个宝贵的杰作,而“四德歌”健身广场舞将体育运动的多种功能发挥得淋漓尽致,影响范围比一般广场舞要大很多,在政治、经济、教育等层面均有其影子。“四德歌”健身广场舞不仅成为了山东省各地市的具有区域特色广场舞文化景观,用体育本身的魅力吸引人们的广泛加入,更以其强烈的人文思想教育精神催人向上,弘扬传播社会正能量。本论文研究主要采用了文献资料法、问卷调查法、视频分析法等方法。以山东省“四德歌”健身广场舞的价值和推广作为研究对象,通过调查走访以及以问卷调查,从“四德歌”健身广场舞的培训活动、比赛活动、开展情况等方面,总结出实施过程中表现出的价值所在、推广发展情况、存在的现实问题和难题并进行分析,提出相应的建议,为今后更好地指导广场舞健身提供科学依据。根据对山东省“四德歌”健身广场舞的调查与分析,研究结果表明,山东省“四德歌”健身广场舞发展的存在很大优势,如得到上级领导的重视,组织人员多,有较大政府资金投入。活动场所多样,四德歌”健身广场舞及广场舞锻炼者参加练习的时间主要是晚间(5: 30-9: 00),锻炼人群多是女性,男性较少,存在不平衡,有健身、娱乐、教育等价值,推广组织井然有序,有计划,明确目标。健身广场舞“四德歌”展示大赛的成功举办,这一成功的推广模式值得我们学习和借鉴。针对推广过程中存在的问题和难题进行分析,提出相应的建议:继续发挥政府导向作用,相关部门加强引导,提供强有力的支持;丰富活动场所,使之不限于广场和公园,为农村健设专门锻炼场所,丰富人们业余生活;积极倡导广大男性同志加入广场舞的大家庭;广场舞编排要创新,及时更新套路和音乐;政府应建立及时有效的推广机制,重视宣传活动,并加大对广场舞推广的支持力度。
[Abstract]:"Sidege" fitness square dance is under the guidance of the national fitness campaign, under the background of sports and the four-year provincial games, actively responding to Chairman Mao Zedong's call for "developing sports and strengthening the people's physique". After the opening ceremony of the seventh National University Games in 2007, the Minister of Education Zhou Ji represented the Ministry of Education. The slogan of "Exercise one hour a day, work healthily for 50 years, live happily for a lifetime" is put forward to the young students all over the country. People pay more and more attention to their physical health and high-quality social life, and sports are more and more recognized by the broad social groups. The all-round development of psychology and social morality can also strengthen the mutual understanding among people of all nationalities, be conducive to regional exchanges, enhance understanding and promote the development of a harmonious society. The square dance is a valuable masterpiece of the Chinese people, and the "Sidege" gymnastic square dance gives full play to the various functions of sports, and its influence range is much larger than that of the ordinary square dance. "Side Ge" fitness square dance has not only become the cultural landscape of square dance with regional characteristics in various cities of Shandong Province, attracting people's wide participation with the charm of sports itself, but also with its strong humanistic and ideological education spirit to promote and disseminate the positive energy of society. Taking the value and popularization of "Side Ge" fitness square dance in Shandong Province as the research object, through investigation, visits and questionnaires, from the training activities, competition activities and development of "Side Ge" fitness square dance, this paper summarizes the value of the implementation process, promotion and development. According to the investigation and analysis of "Side Ge" fitness square dance in Shandong Province, the results show that there are great advantages in the development of "Side Ge" fitness square dance in Shandong Province, such as getting a superior leader. Exercisers of Side Ge Fitness Square Dance and Square Dance mainly take part in exercises at night (5:30-9:00). Exercisers are mostly female, less male, with imbalance, fitness, entertainment, education and other values. Promotion and organization are orderly, planned and clear. Fitness Square Dance "Four German Songs" exhibition contest successfully held, this successful promotion model is worth learning and reference. In view of the problems and difficulties in the process of promotion analysis, put forward corresponding suggestions: continue to play the role of government guidance, relevant departments to strengthen guidance, provide strong support; enrich the venue; The government should establish a timely and effective promotion mechanism, attach importance to publicity activities and increase the promotion of square dance. Support strength.
【学位授予单位】：山东师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：J722.1;G812.4

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