群际道歉诉求修辞分析——ABC电视节目《吉米鸡毛秀》事件的冷思考
发布时间：2018-11-15 19:14
【摘要】：本文以2013年"ABC吉米鸡毛秀"事件为例,分析群际道歉诉求的修辞对象、修辞目的和修辞策略。群际道歉诉求的修辞对象以递增式追责纳入负有直接责任的冒犯者、负有间接责任的第三方及至负有严格责任的冒犯者所在集体;并在追求"想象共同体"的最大化中向群内异议成员以及群际潜在同情者致辞。修辞目的呈现出一种从表层经中层到深层的递进式演进,表层目的为惩罚责任方;中观目的为获取群际及群内"共情";其深层目的是为本群体"增权"。在修辞策略方面,赫尔玛格拉斯的"争议点理论"及亚里士多德的"理、情、格"三种基本说服方式,在当下时代语境中可古为今用,有效帮助诉求方达成修辞目的。
[Abstract]:Taking the ABC Jimmy Chicken Show in 2013 as an example, this paper analyzes the rhetorical objects, rhetorical purposes and rhetorical strategies of intergroup apology demands. The rhetorical objects of the intergroup apology demand include the offenders who are directly responsible, the third parties who have indirect responsibility and the offenders who have strict responsibility. And in the pursuit of "imagination community" maximization of dissent members and potential sympathizers within the group address. The rhetorical purpose is a progressive evolution from the surface layer through the middle layer to the deep layer. The surface purpose is to punish the responsible party; the meso purpose is to obtain the "empathy" between groups and groups; the deep purpose is to increase the power of the group. In the aspect of rhetorical strategy, three basic ways of persuasion, such as Hermarglass's theory of disputed points and Aristotle's theory of argument, emotion and character, can be used in the context of the present era and can effectively help the claimants to achieve their rhetorical purposes.
【作者单位】： 福建师范大学外国语学院;
【基金】：福建省教育厅基金项目“国外机构对中国受众公开道歉的西方修辞研究”(JBS14062) 福建省本科教改校级项目“‘跨文化学术课程’跨学科联合教学模式研究”(I201703017) 福建省中青年教师教育科研项目(高校外语教改科研专项)“‘跨文化交际学术课程’多学科联合教学模式研究”(JZ170064)
【分类号】：H05
本文编号：2334197
[Abstract]:Taking the ABC Jimmy Chicken Show in 2013 as an example, this paper analyzes the rhetorical objects, rhetorical purposes and rhetorical strategies of intergroup apology demands. The rhetorical objects of the intergroup apology demand include the offenders who are directly responsible, the third parties who have indirect responsibility and the offenders who have strict responsibility. And in the pursuit of "imagination community" maximization of dissent members and potential sympathizers within the group address. The rhetorical purpose is a progressive evolution from the surface layer through the middle layer to the deep layer. The surface purpose is to punish the responsible party; the meso purpose is to obtain the "empathy" between groups and groups; the deep purpose is to increase the power of the group. In the aspect of rhetorical strategy, three basic ways of persuasion, such as Hermarglass's theory of disputed points and Aristotle's theory of argument, emotion and character, can be used in the context of the present era and can effectively help the claimants to achieve their rhetorical purposes.
【作者单位】： 福建师范大学外国语学院;
【基金】：福建省教育厅基金项目“国外机构对中国受众公开道歉的西方修辞研究”(JBS14062) 福建省本科教改校级项目“‘跨文化学术课程’跨学科联合教学模式研究”(I201703017) 福建省中青年教师教育科研项目(高校外语教改科研专项)“‘跨文化交际学术课程’多学科联合教学模式研究”(JZ170064)
【分类号】：H05
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